Muvi Blogs

Beyond The Buzz- Latest Insights From Muvi

OTT subscribers are ‘just too big a segment to overlook’

In an exclusive interview with Fierce Online Video, Tom Christie, Chief Operating Officer, Showtime Networks says the last five years have been the best of Showtime’s existence.
Recently promoted to COO, Christie leads network operations, new business development, sales, affiliate marketing and distribution efforts for the premium channel.

Showtime waded into the digital video fray over the past year with the launch of Showtime Anytime, its authenticated TV Everywhere app for pay TV-based subscribers, and its direct-to-consumer Showtime app.

He says, “We see very little evidence of pay-TV cannibalizing Showtime. But I will say we watched for a couple of years the cord cutting that was going on, and were growing a little concerned about that multichannel video universe shrinking. When the cord-nevers and the former cord-haves which represent by many estimates 10 million homes, maybe more today, it just became too big a segment to overlook.

To read the entire interview please click here

Tags

Tags

Latest Tweets

Join Us On Facebook

Subscribe to our Newsletter


We use cookies for best experience on website. By using our site you agree to

Cookies Policy