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Google Launches Streaming Hub for Android Tablets 27 May 2021

  Google adds another feather on its cap- it has ventured into the  Entertainment Space—a unified hub for streaming video, games and books exclusively for Android tablets. It will combine access to movies, shows, videos, games, and books.   How will This Work? This is how Entertainment Space will work- It is going to aggregate …

SVOD players focus on tailored content to increase sign-ups among older audience 06 May 2021

  The highest growth in VOD viewing comes from age groups 35 and over. While the competition remains stiff between Linear TV and OTT, the rise in VOD viewing is a sign that older viewers could consider SVOD platforms based on their content interest. SVOD players have started strategizing ways to engage with them like …

Netflix becomes the first SVOD Platform to take home the SAG Ensemble Award 06 April 2021

  Netflix proved to be the savior for on-demand viewers during the pandemic as it won multiple awards in the 27th Annual Screen Actors Guild Awards. Apart from this, the OTT Player also received four more awards in the television category.  The victory of being an SVOD platform that airs great content was witnessed by …

SVOD content streaming on social video platforms witnessed a 116% acceleration 31 March 2021

  As per a research, there was a 116% increase in the social viewing of SVOD platforms. In January there was a hike of 932 million minutes when compared to February 2020, 432 million minutes.  The rise in SVOD content is due to the increase in millennials. Besides this, popular SVOD platforms’ presence on social …

Some Streaming Trends that shaped the OTT Industry in 2020 31 December 2020

  2020 undoubtedly has been a pivotal year for the OTT industry. From viewers consuming content under lockdown on video streaming platforms to physical events getting migrated to virtual platforms- 2020 has witnessed it all. As we wind up this strange yet eventful year, here are some streaming trends that truly changed the face of …

CBS All Access predicted to touch 8 million subscribers by 2022 07 August 2018

OTT giant CBS All Access is forecasted to double its OTT subscribers figures to 8 million subs in 2022. With SVOD platforms focused on churning out original content, CBS All Access is all set to increase its original content production by 43% in 2019. Currently, CBS All Access offers both VOD and live content to …

Canal+ opts for thematic channels to push VOD offerings 30 July 2018

Canal+, the French Pay TV operator is all set to launch two new video-on-demand (VoD) channels namely Ciné+ Horreur and Ciné+ Western. The idea is quite evident from the name itself. Canal+ is eyeing to boost its OTT business by offering thematic channels organized by genre and created by the Cine+ editorial team. The new …

OTT rules 2018 Primetime Emmy nominations 23 July 2018

Leading OTT platforms such as Netflix, Amazon Prime, and Hulu had a splendid 2017 and this year’s Emmy nomination is a testimony to that. Streaming giant Netflix has recorded 36 nominations in this year’s Emmy award while arch-rival Amazon Prime and Hulu have earned six and eleven nominations respectively. The big numbers scored by the …

Paraguay calls for tax on OTT platforms 18 July 2018

South American country Paraguay to charge VAT on OTT platforms such as Netflix, Amazon Prime, Spotify etc. According to the Vice Minister for taxation, Liz Del Padre Maciel, half of the proceeds from the tax, which is set at 10% will be paid into an audiovisual fund to support the regional content. The tax will …

Channel Surfing dies a slow death as SVOD takes the driver seat 16 July 2018

As per studies, channel surfing has taken a hit with increasing SVOD consumption across the globe. People are rather glued to a particular OTT platform or a specific online content rather than casually flipping through channels on TV. Studies reveal that 39% of viewers tune into live programming from a traditional pay-TV provider, down from …

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