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Item: Muvi One
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Explanation of terms and acronyms related to the media and broadcasting world. Updated every week!

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XML (Extensible Markup Language)

XML or Extensible Markup Language is a markup language much like HTML (Hyper Text Markup Language), that defines a set of rules for encoding documents in a format that is both machine-readable and human-readable. It was designed to store and transport data. XML is self-describing. Tags are not predefined. So, you must define your own tags in XML. It is extensively used in a Services Oriented Architecture (SOA). XML, with its versatility and structured format, plays a crucial role in…

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Upcoming Webinar

Launching OTT for Emerging Markets: Payments, Language, and Infrastructure

Emerging markets are driving the next wave of OTT growth—but succeeding in these regions requires unlocking various challenges. From fragmented payment ecosystems and diverse languages to inconsistent network infrastructure, video platforms must adapt strategically to unlock real scale.

Join us for this webinar where we break down what it truly takes to build, launch, and scale OTT platforms in high-growth emerging markets like South & Southeast Asia.

In this session, we’ll explore key market realities, and the critical technology and business decisions that can make or break your OTT success in these regions. We will also touch upon how platforms like Muvi One help overcome these challenges through integrated solutions for payments, localization, and streaming performance.

Things the webinar would cover:

Key growth trends, mobile-first consumption behavior, and what makes these markets unique.
Navigating low credit card penetration with alternative payment methods like wallets, and carrier billing
Leveraging AI for multi-language UI, automated subtitles and dubbing, along with intelligent content discovery, personalization, and predictive analytics to drive deeper regional engagement.
Handling low bandwidth conditions, device fragmentation, and ensuring seamless playback with adaptive streaming

Upcoming Webinar