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5 Good Reasons to Start your Online Video Business

Sreejata Basu Published on : 27 January 2022
5 Good Reasons to Start your Online Video Business


The SVOD market is expected to grow by 52% by 2025, totaling US $272 billion. That’s a good enough reason to start your online video business and earn thousands of dollars per month just by creating and selling quality content! The video streaming industry is booming and there’s enough room for competition. If you are an avid content creator, it’s an opportune moment to start your own online video platform and monetize your content. This blog will highlight the reasons why you should invest in launching your own video streaming website/app.



1. Online Video Business is Profitable


Starting your own online video business can help you earn a lot of money and you will not be requiring a huge CapEx if you have subscribed to our end-to-end all inclusive OTT platform. You can sell your videos through multiple monetization options using Muvi – SVOD, Ads or PPV and build your ROI month over month.


Platform owners who have chosen Muvi as their video platform provider have a lucrative monthly income. However, we are not saying that you can become a millionaire overnight. You need patience and of course, quality content. Generating a loyal audience takes time. 


Here’s an interesting stat to get you started on your video business- by 2026, it is expected that the gross number of SVOD subscriptions will reach US $450 million in the United States.


For you to get started, here’s how to create a Netflix-like video platform without any coding hassles!



2. Complete Creative Control


Starting an online video business gives you complete artistic freedom and control over the content you stream. Owning an SVOD platform allows you further freedom from the hands of advertisers and their share of ad-revenue. You have complete control over the content you stream to your audience and you can even decide what content to stream or not to stream on certain geographic locations (using our geo-targeting feature). For your knowledge, YouTube doesn’t offer any basic security cover or layer to videos nor does it support advanced Geo-Blocking extension based on IP address, domain name, or country.


Owning a paid online video platform gives you the flexibility to create whatever you like based on your preferences- be it fitness videos, magic streams, documentaries, or beauty vlogs without having to adhere to strict and unfair guidelines that most free video hosting services like YouTube demand.



3. Flexible Set Up


Another good reason for you to start your online video business is your independence to work anywhere without having to restrict yourself to an office. You can work from wherever you want, whenever you want. Your setup to shoot videos is flexible – you can shoot outdoors, while travelling, commuting, etc – the world is your workplace. You can also set up a studio room in your house and shoot if you like creating content indoors. Your equipment like camera, mobile phones, microphone or tripods are completely portable and you can carry them with you wherever you go. The choice is entirely yours.



4. People can Consume Content Anywhere


When you are launching your online video streaming platform, you are practically reaching out to the entire world and your audience can consume content from anywhere- from Hong Kong to Hawaii. By incorporating a cross-device OTT strategy, you can reach out to customers who are streaming content on websites, tabs, smart TVs, mobile phones or even gaming consoles.


Allowing them to watch your content on their favorite device increases your viewership by 50% giving you the opportunity to reach out to a lot more customers than just having a desktop alone.


Just remember to choose your video streaming provider wisely – a platform that is equipped with launching video platforms across multiple devices like mobile phones, smart TVs, tabs, desktops, etc. 


Muvi enables you to launch your own-branded OTT platform on web and apps across a variety of ecosystems like Android, iOS, Windows, Roku, Apple TV, Android TV, Fire TV, LG Smart TV App, Vewd TV App, XBOX and PlayStation.



5. Tighter Security


Content creators often complain about videos getting leaked on other platforms when they stream on free video hosting services. However, owning a professional online video platform will keep piracy at bay as it will be equipped with tight security like access control, encrypted streaming, watermarking, password protection, DRM, domain control, etc if you use the services of paid online video services like Muvi. Rest assured that your exclusive content will be safe from hackers and that you will be the sole owner of the videos you create and your videos wont get leaked on the Internet.

Muvi is equipped with security features and Studio Approved DRM that help us protect your platform and media assets and your users from various security threats. 


Reasons to Sign Up with Muvi

There are ample reasons to sign up with Muvi and make your online video business dream a reality! Here are some exclusive features that our platform offers:


  • Enterprise video hosting/live streaming functionalities
  • Video encoding and transcoding at multiple bitrates
  • Advanced HTML5 video player supported adaptive bitrate video playback
  • Multi CDN option for a fast, latency-free video delivery
  • High-end video security features like multi-DRM, watermarking, screen record protection and IP restrictions among others
  • Cross-browser and cross-device video playback capability
  • Live stream recording functionality
  • An advanced CMS with an array of content management features
  • Multiple social media channel integration
  • Multiple monetization models that include subscriptions, ad-based and TVoD
  • Integration with most-popular payment gateways like Paypal, Stripe, PayU,, etc
  • 24X7 customer support
  • Analytics and reports
  • Full video API integration
  • SDKs for iOS and Android developers


Wrapping Up,

There has never been a better time to start an online video business than right now. Still not convinced enough? Here are two bonus points on why you should start your online business with Muvi –  


  • You could build websites/apps instantly using Muvi’s feature-rich platform over a variety of ecosystems!


  • You need absolutely no coding skills to set up your online video platform!  


Want to make your video business dream a reality without spending too much on CapEx? Take a 14-Day Free trial of Muvi! No coding required!

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Written by: Sreejata Basu

Sreejata is the Manager for Muvi’s Content Marketing unit. She is a passionate writer with a background in English Literature and music. By week Sreejata spends her time in the corporate world of Muvi, but on weekends she likes to take short hiking trips, watch movies and read interesting travelogues.

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