You have just started to podcast and found the right equipment to create an amazing setup. It may also happen that you have recorded some quality podcasts for your initial few shows. So, what’s next? How do you deliver your podcast to your audiences worldwide and promote your brand?
The perfect solution to all your problems is a podcast hosting platform. These platforms store your audio and video files online for distribution and download. In this blog, we have listed out the must-have features of podcast hosting platforms to help your podcasting journey a tad easier. So, let’s go.
Podcast hosting is a specialized service that caters to store and deliver media files associated with a podcast. Just like you need a website host to store content, a podcast hosting platform hosts and stores the media files for your show. Podcast hosting sites use servers for storage, designed specifically to store large media files for download and distribution.
When reviewing podcast hosting platforms, storage and bandwidth becomes a major concern. This is because the amount of storage and bandwidth that a podcast hosting platform offers will have a direct impact on your podcast, as in, how many episodes you can release a week to how much access your audience has to old content.
The amount of storage provided by a podcast hosting site determines the number of files and file size that you can host. Bandwidth will affect how much content you can upload or download from your host. Thus, bandwidth restrictions also affect the number of audiences that can access and listen to your platform in a single session. Needless to say, your bandwidth requirements will increase as your audience number increases, so make sure that your podcast hosting platform has enough bandwidth capabilities.
Owning a podcast website is essential in terms of maintaining a brand persona, promoting shows and interacting with your audience. We suggest you opt for a podcast hosting platform that can easily integrate with your website. Some podcast hosting platforms like Muvi actually offer the option to create a customized and personalized website for you, too. Creating a personalized website for your podcasts will give you the capability to integrate with your domain and RSS feed.
Nowadays, just owning a podcast website isn’t enough to reach your audience. Since Millennials are always on the move, they prefer to listen to podcasts while walking, running, commuting to office and doing daily chores. so, having your own branded podcast app is a must-have feature as it will increase your audience base. so, pot for a podcast hosting platform that will enable you to quickly launch your podcast app.
Muvi One lets you launch your own branded, fully featured podcast hosting apps and websites across 20+ platforms, devices, and ecosystems such as iOS, Android, Roku, Apple TV(tvOS), Amazon Fire TV, Android TV, and more.
Just owning a podcast website with a whole lot of exciting features doesn’t give you the edge over your competitors. Your podcast hosting ability will be useless unless and until you don’t completely comprehend the features of your platform and how to use them. Opting for a simple, easy to use user-interface can better manage your podcast and media files.
Opting for a podcast hosting platform that uses a simple dashboard so that you are conversant with how everything is laid out and the technical knowledge needed to use the podcast host features effectively.
Having some hiccups on your podcast journey is part and parcel of owning a podcast website or app. So make sure your podcast hosting platform has a dedicated 24X7 support service to help you out in case you face some technical issues. If you’re not extremely tech-savvy, go with a podcast host that has a bit of additional tech support. That way, you’ll always have a backup if you run into any major issues.
The ability to earn from your podcasts is one of the most crucial features as you would always want your podcasts to sell. When shopping around, look at the multiple monetization capabilities offered by the podcast hosting platform. As a podcast hosting platform, Muvi will allow you to monetize your podcasts using subscriptions, ads or PPV.
Muvi One lets you set multiple monetization methods for your podcast hosting service, also supporting multiple payment gateways and multiple currencies.
Live podcasts are shows that are more like a radio show, allowing you to broadcast live through an online software to your audience who are listening to the podcast as you record it. Live podcasting platforms is an excellent way for your business’s brand to be portrayed to the audience as it gives you a stamp of exclusiveness not many podcasters can associate oneself with.
The ability to livestream your podcasts is not something every podcast hosting provider will give you. So select your hosting platform wisely and choose one that supports live streaming podcasts allowing you to create more customer interaction and engagement. you live stream uninterrupted podcasts to your audience across the world.
With Muvi One’s DVR-enabled livestream, you can enable your listeners to pause, rewind, and replay live podcasts.
The last thing you would want is illegal piracy of your original content. For your content to be exclusive and secure, make sure you opt for a podcast hosting platform that ensures end-to-end security of your content. Features like geoblocking, dynamic watermarking, multi-firewall and VPN detection are crucial to maintaining the safety and originality of your premium content.
Muvi One’s Multi- DRM ensures end-to-end security for your podcasts content right from ingestion, streaming to in-app downloads and purchases.
All major podcast hosts provide a media player to let listeners stream your show online. Although all podcasts hosting services give you the option of embedding a media player on your website, it’s the look and feel and functionality of the player that needs to be thought upon. Some media players are more aesthetically pleasing while others are more functional. Also, make sure users can easily share your podcast on social media or subscribe to your podcast using your media player.
Absolutely essential to creating an engaging and successful podcast show is user analytics. Having a dedicated analytics section will give you insights about your audience behavior, session timings, drop-off rates, etc and will guide you to create more engaging content in future. Having a basic grasp on how your podcast is performing can help steer you in the right direction when it comes to creating engaging content. The right analytics will also show you which platforms people use to listen to your show.
There are a lot of podcast hosting sites in the market, but not all of them offer advanced features and functionality. . We would urge you to be wise and select a platform with features that are your priority and serve your business requirements and adhere to your budget
Equipped with 500+ features, Muvi One is the world’s only over the top audio/video platform that offers an end-to-end podcast hosting platform!
Take a 14-day Free Trial, now!
Written by: Sreejata Basu
Sreejata is the Manager for Muvi’s Content Marketing unit. She is a passionate writer with a background in English Literature and music. By week Sreejata spends her time in the corporate world of Muvi, but on weekends she likes to take short hiking trips, watch movies and read interesting travelogues.
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