Facebook to test mid-roll video ads 12 January 2017
Facebook is reportedly starting to test mid-roll video ads on its platform so that publishers can monetize the videos they upload on Facebook. According to reports, the trial will allow publishers to place mid-rolls into video clips once a viewer has … Continue reading
Immersive Video Technologies driving Enhanced Ad Engagement 11 January 2017
According to a new research, Virtual reality (VR) and other immersive technologies are driving much better user engagement for video advertising. The study was conducted for immersive technologies including mobile virtual reality (VR), augmented reality (AR) and 360° video and found … Continue reading
Disney to launch its own Streaming media Box 11 January 2017
Disney is prepping to launch its own branded Disney Kids TV streaming box that will focus on family friendly entertainment. The new streaming box, which was demoed during CES last week, is due to be launched in 2017 costing some … Continue reading
India to get NBA Live Streams via Facebook 11 January 2017
The NBA will stream a regular season game via Facebook Live for the first time on January 2nd across India. Facebook streamed Sunday’s game when Sacramento Kings lost against the Golden State Warriors via league’s newly released “NBA Mobile View” feed, … Continue reading
PGA TOUR to Live Stream on Twitter in 2017 10 January 2017
Following a successful live streaming coverage collaboration during the 2016 FedExCup Playoffs, PGA TOUR has again announced that Twitter will be their exclusive global platform to distribute more than 70 hours of live competition coverage, on a free basis, across … Continue reading
