Market Surveys, Studies, Research & Polls

UK’s Netflix, Amazon Subs shun TV 07 November 2016

According to a recent study by Zuora and UK-based research house YouGov, some 43% of SVOD users (which amounts to about half of Netflix and Amazon Video subscribers) do not watch normal TV anymore. The study states that about 27% of the British … Continue reading

TV Viewing beats Smartphone and Desktop 04 November 2016

According to a recent research from the Video Advertising Bureau (VAB), TV viewing of the video streaming services beats viewing on smartphones nine to one. The research also found that desktop viewing also beats smartphones, seven to one. the research stated that … Continue reading

Facebook Q3 Revenues to Soar due to Streaming and Videos 04 November 2016

Over last few years, video views on Facebook has taken up huge. Facebook has been trying to promote both user generated as well as advertising videos to gain the traction of streaming and videos. Due to the huge popularity of … Continue reading

Discovery aims to be the ‘Netflix of sport’ 04 November 2016

Discovery CEO and president David Zaslav said in an interview recently that Eurosport is all set to grab the opportunity of sports with content deals such as Olympics in hand. “Because we own the sports content for both linear and digital, I’ve … Continue reading

Afrostream to Launch a SVOD Service for Francophone Africa 03 November 2016

Afrostream, an OTT TV Platform that aims to be the Netflix for Afro-American and French films is all set for its major international expansion in 24 countries across French-speaking Africa. Afrostream will expand outside Europe as it is currently available in France, Belgium, Luxembourg, … Continue reading