Pay-TV Subs More Like To Add SVOD Than Cord Nevers 24 December 2015
With 55% of consumers not yet indicating near-term spending on new video streaming services, it’s expeceted there to be a continued growing opportunity for ad-supported video offerings, in addition to the opportunity for paid services. Continue reading
Digitalsmiths Survey Encourages Millennials TV And Skinny Bundles 24 December 2015
According to the report, the majority of respondents were pay TV subscribers however, as more and more people cut the cord, Digitalsmiths sought to understand the audience that forgoes any pay TV service. Continue reading
81% US Households Access Internet From Home Broadband Now 23 December 2015
Dovetailing with a trend to online video streaming services, a full 81% of US households get a broadband Internet service at home, an increase from 26% in 2005. According to consumer research from Leichtman Research Group (LRG), 13% of households get … Continue reading
TV Viewing Is Reaching Back To Where It All Began : Living Room 23 December 2015
The idea behind TV Everywhere, a five-year-old initiative by broadcasters, cable networks, and cable providers, was to let subscribers watch shows anywhere–on their phones, tablets, or computers. But increasingly, people who use TV Everywhere are opting to watch shows and … Continue reading
4K Penetration In US About To Hit 35% In 2019 23 December 2015
U.S. household penetration of Ultra HD 4K TVs will jump to 34 percent in 2019, providing significant opportunities for retailers, IHS forecasts. The U.S. penetration rate will exceed the penetration rates of all other major countries in 2019, the company … Continue reading
Close To Half Of Cord Cutters Do Not Subscribe To Home Broadband 22 December 2015
Fed up with your cable TV? Tired of paying for an expensive satellite package you barely use? You’re not alone: Up to 15 percent of Americans have cut the cord for OTT video services, joining the 9 percent who have never had … Continue reading
Frost & Sullivan Reports OTT Will Drive Video Managed Services 22 December 2015
The complexity of OTT video services delivery is translating into surging growth for video managed services, according to a new report from Frost & Sullivan. Managed services offer technology vendors a way to maintain profit margins amid the plummeting product … Continue reading
FCC Is Not Really Interested In TV’s App Based Future 22 December 2015
For some reason, the Federal Communications Commission is considering a proposal that would dismantle the current structure of not only how we receive our television today, but how many consumers wish to receive it in the future. Instead of seeking … Continue reading
New Bundling Revenues To Be Driven By OTT 22 December 2015
A quarter of US OTT video services subscribers plan to upgrade their broadband service in the next 12 months, driving a new norm for the industry, says a study from Parks Associates. In its assessment of the way in which … Continue reading
Millennials Are Leaning Towards Streaming Services, Finds Clearleap 21 December 2015
About 60% of these underneath the age of 30 have watched streaming video on their laptops, and about 30% use Web-connected TVs and tablets. Shoppers proceed to flock to subscription VOD services, however suppliers should not take viewers as a right. … Continue reading
