Please wait while we enable your Account

0%

Contacting Amazon Web Services
Deploying Cloud Servers, Storage, Transcoding & Database Servers
Deploying Global CDN
Deploying Firewall & Enabling Security Measures
Deploying the CMS & Admin Module
Deploying Website, Mobile & TV Apps framework
Creating your FTP account
Finishing up all the modules
Preparing for launch

79% of Americans continue with streaming TV post-Covid

jyoti Published on : 27 April 2021
79% of Americans continue with streaming TV post-Covid

 

USA summer and the first shot of the vaccine being available is not depriving 79% of  Americans to move away from their video streaming TV platforms.  As per a poll conducted with 1200 consumers, two-thirds have stated their streaming watch time to be constant for the next three months. 

The future of streaming TV in the USA will amplify since 53% of online viewers have no intentions to cancel their subscriptions nor allow trial periods to expire within the next three months. “As consumers’ fandom grows for premium programming — series and documentaries — exclusive to SVOD platforms, it becomes more difficult for them to cancel or choose not to renew the services.”

Ryan Eusanio, MD of Digital Activation at Omnicom Media Group stated, ‘’While Covid-19 is an anomaly, the trends that we see coming out of it are not. People shifted their viewing habits, permanently. This is not just because of the circumstances, it might have been in reaction to the circumstances, but these changes were already happening. They were just accelerated over the last year.”

Written by: jyoti

Add your comment

Leave a Reply

Your email address will not be published.

Try Muvi One free for 14 days

No Credit Card Required

.muvi.com
Your website will be at https://yourname.muvi.com, you can change this later.

Upcoming Webinar
December 07

8:00AM PST

The Evolution of Streaming: Past, Present & Future with Muvi

Let’s uncover the past, navigate the present, and chart the course for what’s next in the dynamic world of streaming! In this webinar, we’ll embark on a journey through the dynamic landscape of streaming, exploring its roots, current state, and the exciting innovations shaping its future, all while uncovering the role of Muvi in this transformative journey.

Things the webinar will cover:

  1. Introduction to Streaming’s Origins:
    • Tracing the beginnings of streaming technology.
    • Milestones and key developments that laid the foundation.
  2. Current Streaming Landscape:
    • Overview of the current streaming ecosystem.
    • Market trends, consumer behavior, and the impact of global events.
  3. Muvi’s Contribution to Streaming:
    • How Muvi has played a pivotal role in the evolution of streaming.
    • Case studies and success stories highlighting Muvi’s impact.
  4. Technological Advancements:
    • Exploring cutting-edge technologies influencing streaming.
    • Muvi’s role in integrating and harnessing these advancements.
  5. Content Delivery Strategies:
    • Diversification in content types and formats.
    • Muvi’s solutions for optimizing content delivery.
  6. Monetization Models:
    • Examining varied revenue streams in streaming.
    • Muvi’s tools for effective monetization and subscription management.
  7. User Experience and Engagement:
    • Enhancing user satisfaction and engagement.
    • Muvi’s features for creating a seamless streaming experience.
  8. Future Trends and Innovations:
    • Predictions for the future of streaming.
    • Muvi’s roadmap and commitment to staying ahead of industry trends.

Event Language: English
1 hour