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Chinese video platform takes Voice Kids rights

The-Voice-Arabia

Chinese online video platform Youku Tudou has acquired rights to remake John de Mol’s format The Voice Kids. This is the second major international format de Mol created that Youku Tudou is remaking, after it took rights to make a Chinese version of Endemol’s flagship showBig Brother. The Tudou division of the on-demand business will oversee the project, titled The Voice of China Kids.

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