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OTT to reach 30% of Mexican homes by 2025 29 December 2016

According to an analysis by Citibanamex published in the newspaper El Universal, almost a third of Mexican households (30%) will pay for OTT services in 2025, led by Televisa’s Blim and Netflix. The mexican OTT video market is set to generate over $220 million income in less than ten years, stated the study.

Televisa’s video-on-demand (VOD) services are the fastest to grow in the OTT space in the region, providing Netflix a tough competition. Blim is the second most used OTT platform in  Mexico after Netflix, available throughout Latin America.

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Roshan Dwivedi

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