Written by: Soumya Sekhar
After a successful IBC 2017 and a series of key business wins, subscription, billing, and CRM specialist Paywizard has secured new investment to fuel further international business growth and what it believes will be innovative subscription and PPV solutions with partners.
Paywizard chief executive Bhavesh Vaghela commented on how the investors’ cash injection will be utilized.
This funding will support the company’s innovation and international growth initiatives. Partnership with key players will extend their scope of offering by providing innovative ways to leverage behavioral, transactional, and viewing data.
This allows Paywizard to garner insights into PPV customers and, in turn, precisely target offers, promotions and discounts to help operators better engage individuals at each decision moment.