Muvi Blogs

Beyond The Buzz- Latest Insights From Muvi

SiriusXM set to acquire music streaming service Pandora

Satellite radio company SiriusXM  has agreed to buy music streaming company Pandora at about $3.5 billion. With the deal, Sirius can tap into the mobile strength of Pandora while helping it in areas such as making personalized listening recommendations. The partnership also offers Sirius access to tens of millions of listeners moving to music streaming apps in a highly crowded market.

Jim Meyer, Chief Executive, Sirius XM quoted in a statement, “The acquisition would boost the company’s efforts to reach more listeners beyond car drivers. Together, we will deliver even more of the best content on radio to our passionate and loyal listeners, and attract new listeners, across our two platforms.

Tags

Latest Tweets

Join Us On Facebook

Subscribe to our Newsletter


We use cookies for best experience on website. By using our site you agree to

Cookies Policy