Written by: Roshan Dwivedi
Viu, PCCW Media’s OTT app for mobiles has seen over 1.2 million downloads in Hong Kong within 6 months since its launch. This achievement has made Viu win the Gold Award for Best Mobile App in this year’s HKICT Awards. Viu is available on both Android and iOS devices. The app allows video streaming as well as to download and watch later on phones and tablets. The content is the key to its success. Latest shows from Korea, China, Taiwan and Japan with subtitles available as fast as 4 hours are a huge draw to the app.
Ms. Janice Lee, Managing Director of PCCW Media Group, said, “We are very honored to receive the Gold Award for Best Mobile App in this year’s HKICT Awards. Winning this award against a host of strong contenders bears testament not only to the popularity of our app among consumers but also to the recognition of Viu as a truly outstanding and innovative ICT invention and application by the industry and the Awards’ professional adjudicators panel. Kudos to my committed team members who work relentlessly on developing and marketing the product. It is also encouraging to see Viu’s successful rollout in Singapore, Malaysia and India this year following the Hong Kong launch.”