OTT and Video Streaming Market Projection – South America – [2025 Update]
The OTT and online video streaming market is growing at a rapid pace in South America. Between 2025 to 2027, the video streaming market in LATAM is expected to grow at a CAGR of 12.295%.
In this market projection report, we will cover:
- The overall OTT market projection of South America.
- Country-wise OTT Market Projection for Brazil, Argentina, and Mexico.
In addition, we will also discuss the factors that led to the rapid growth of OTT in LATAM and their future growth scope. This list of factors includes
- Internet Penetration
- Connected Devices
- Video Consumption Patterns
- Video Streaming Penetration and Subscription
- Different OTT Monetization Models
We will also let you know about the leading OTT players in the region, and how they are expected to grow in the future.
Eager to read the full report? Fill up and submit the download form to download the complete report for free!
Access & Download Now
The OTT and online video streaming market is growing at a rapid pace in South America. Between 2025 to 2027, the video streaming market in LATAM is expected to grow at a CAGR of 12.295%.
In this market projection report, we will cover:
- The overall OTT market projection of South America.
- Country-wise OTT Market Projection for Brazil, Argentina, and Mexico.
In addition, we will also discuss the factors that led to the rapid growth of OTT in LATAM and their future growth scope. This list of factors includes
- Internet Penetration
- Connected Devices
- Video Consumption Patterns
- Video Streaming Penetration and Subscription
- Different OTT Monetization Models
We will also let you know about the leading OTT players in the region, and how they are expected to grow in the future.
Eager to read the full report? Fill up and submit the download form to download the complete report for free!
Upcoming Webinar
Launching OTT for Emerging Markets: Payments, Lang...
Emerging markets are driving the next wave of OTT growth—but succeeding in these regions requires unlocking various challenges. From fragmented payment ecosystems and diverse languages to inconsistent network infrastructure, video platforms must adapt strategically to unlock real scale. Join us for this webinar where we break down what it truly takes to build, launch, and scale OTT platforms in high-growth emerging markets like South & Southeast Asia. In this session, we’ll explore key market realities, and the critical technology and business decisions that can make or break your OTT success in these regions. We will also touch upon how platforms like Muvi One help overcome these challenges through integrated solutions for payments, localization, and streaming performance. Things the webinar would cover: Key growth trends, mobile-first consumption behavior, and what makes these markets unique. Navigating low credit card penetration with alternative payment methods like wallets, and carrier billing Leveraging AI for multi-language UI, automated subtitles and dubbing, along with intelligent content discovery, personalization, and predictive analytics to drive deeper regional engagement. Handling low bandwidth conditions, device fragmentation, and ensuring seamless playback with adaptive streaming
April 30
5:30 AM EDT
