Muvi Blogs

Beyond The Buzz- Latest Insights From Muvi

Launch a Ad-Supported Video on Demand (AVOD) platform like YouTube instantly using Muvi! Take control of your own ads, integrate with multiple Ad Networks and sell & upload your own Video Ads and much more when you move your videos to Muvi under your own Brand to run your own AVOD based Video Streaming Platform! Start 14-days Free Trial with Muvi today.

AVOD - Latest updates on AVOD

blog_opt_6

Deezer Bets on Programmatic Ads to Boost Free Tier Revenues

Deezer has partnered with Triton Digital to monetize its free ad-supported tier with programmatic audio advertising. Triton is one of the biggest providers of audio advertising in the industry. Deezer says the new partnership will improve advertising efficiency and bring more value to various brands through its non-paying customers. Audio buyers can now establish real-time …

blog_opt_6

Indian OTT sector to clock US$5BN mark by 2023

According to a report from the Boston Consulting Group (BCG), Indian over-the-top (OTT) market will reach US$5 billion by 2023, up from $0.5 billion in 2018, with monetization models such as Subscription Video-on-Demand (SVOD), Advertising Video-on-Demand (AVOD), and Transactional Video-on-Demand (TVOD) set to flourish. By 2023, nearly half of the estimated 650 million Internet users …

blog_opt_6

Video On Demand Revenue Models : What’s the best for your business?

People don’t like paying for watching entertainment videos, admit it! They would rather want it all to come free. According to researches, viewers believe that entertainment is a basic thing and it should come at no cost. But hey, bottled water makers do make a lot of money too. Did you know that Netflix has …

blog_opt_6

European SVOD market to boom by 2022

As per reports, European SVOD market to hit $6.8 billion mark in 2022, up from $3.9 billion in 2017. The primary factors contributing to this humongous growth are the growing prominence of OTT players such as Netflix, Amazon Prime etc. With the debut of international OTT services such as HBO, Showmax, etc. and the local …

blog_opt_6

ZEEL’s VoD platform set to launch in Feb

ZEEL’s (Video-on-Demand) VoD platform ZEE5 is all set to be launched in February. Speaking of the Q3 results, the company quoted that the digital platforms are driving incremental video consumption which represents another growth opportunity for content monetization. ZEE5 will substitute the existing subscription and ad-based platforms Ditto TV and OZEE and the subscribers of …

blog_opt_6

OTT ‘2017 – A look back

The year 2017 has been witness to key trends and major industry movements for the Over-the-Top (OTT) industry. Globally, we have seen staggering numbers in terms of industry growth and forecast. We saw growth of cord-cutting, live streaming and the advent of new trends such as public binging, original content production, platform hybridization, etc. According …

blog_opt_6

Amazon to roll out new AVOD service

Amazon Prime is reportedly considering to roll out a new video service that would be completely free and will be backed by an Ad-supported revenue model.  The service will be outside of the Prime Video umbrella and subscribers will be able to access both the libraries in two different apps. Amazon is reportedly in talks …

blog_opt_6

Ad expenses in AVOD to double by 2022 – Report Buyer

According to UK based market research company – Report Buyer’s recent AVOD forecast, advertising expenditure in OTT content, otherwise called as Advertisement Video On Demand (AVOD) will double between 2017 and 2022. The Global AVOD Forecasts Report accounting for data from 138 countries, claims that total Ad expenses will reach $ 29 billion by 2022. …

blog_opt_6

Pay TV providers adopting new ways to meet increasing OTT demand

According to a survey conducted by Amdocs, a global software a, d services provider, Pay TV providers are responding to market trends by adopting new ways to expand their offerings. The survey reveals that 82 % of Pay TV providers recognize that consumers are increasingly expressing a preference for on-demand content in a rapid shift …

blog_opt_6

Over the next five years, OTT TV and film revs to reach $83bn

According to a study from Digital TV Research, online TV episode and movie revenues for the leading 138 countries are going to hit $83 billion in 2022, which is more than twice of the $37 billion recorded in 2016. The new Global OTT TV & Video Forecasts report also suggests that Over the Top (OTT) …

Tags

Latest Tweets

Join Us On Facebook

Subscribe to our Newsletter


We use cookies for best experience on website. By using our site you agree to

Cookies Policy