In the beginning of January, the news of Netflix launching its operations in India has hogged on some serious limelight. This launch is part of a global announcement that saw Netflix being simultaneously launched in over 130 countries. However, its … Continue reading
The trend toward the shift in the time spent on subscription over-the-top (OTT) and video-on-demand (VOD) services from pay-TV firms could be down to investment in recommendation and discovery services, a Digitalsmiths report reveals. In its Q3 2015 Video Trends … Continue reading
Parks Associates, ahead of the upcoming webcast “Top 10 Trends – The Outlook for the Connected Home 2016,”reports that over 60% of U.S. broadband households have at least one OTT video service subscription. The research firm will host this webcast, … Continue reading
Despite an apparent growth in spending on digital advertising, Hong Kong’s market might have trouble sustaining the over-the-top (OTT) internet boom that is hoped to make a difference to the TV landscape. Data showed last year saw a 36 per … Continue reading
The Consumer Federation of America and Public Knowledge sent a letter to the Federal Communications Commission urging the agency to begin a rulemaking proceeding to reform the video set-top box market. According to Consumer Federation of America’s analysis, pay-TV subscribers are overpaying … Continue reading
Leading research firm Ovum has released a selection of top trends discernible from the show floor at CES in Las Vegas earlier this month. Chief among them, in terms of their relevance for OTT platforms, was the expected effect the global Netflix expansion … Continue reading
Globally, 25% of consumers are watching paid OTT video services like Netflix, with an additional 27% planning to subscribe in late 2015, according to new research. The Paywizard-commissioned Research Now study claims that people aged over 45 are 2.4 times … Continue reading
In LEK’s analysis — its first in-depth analysis of millennials’ life stages from living with their parents to starting their own families — the research firm found that one of the most important challenges comes from millennials’ planned reduction in … Continue reading
Major UK TV companies face the growing threat of the millennial generation’s preference for new media channels, according to research by L.E.K. Consulting, the global strategy consultancy. One of the most important challenges comes from millennials’ planned reduction in spend … Continue reading
TV is still the No. 1 medium for daily consumption in Canada, but the internet is not far behind. The vast majority of consumers in the country spend time with both every day—as well as with radio. Data cited by … Continue reading