Advertising dollars to shift towards mobile video 27 February 2017
Mobile video is gearing up and even passing PC viewing swiftly. According to a recent report, Two-thirds of US consumers watch mobile video on a daily basis and looking at this shift, advertisers are preparing to shift ad dollars in response. According … Continue reading
OTT platform Viu launches in Middle East 27 February 2017
PCCW’s OTT platform Viu is being launched in the UAE, Saudi Arabia, Kuwait, Bahrain, Qatar, Oman, Jordan and Egypt. The video on demand service is already available in markets including Indonesia, India, Hong Kong, Malaysia and Singapore. The service majorly offers international, local … Continue reading
Poland’s VOD market has room for new players 23 February 2017
According to a recent research, some 338,000 Polish internet users signed up for Netflix when it entered Poland in January, 2016. However, after the promotional offer for one month free access expired, only 73,600 continued using the service. Netflix managed … Continue reading
Amazon Fire TV Sticks with Alexa Voice Remote to be launched in UK and Germany 23 February 2017
Amazon is all set to launch its new Fire TV Stick with Alexa Voice Remote in the UK and Germany starting April. Amazon stated that the new streaming device is up to 30% faster than the original Fire TV Stick, … Continue reading
Australian VR market set to Rise 23 February 2017
Sales of virtually reality (VR) headsets are off to a strong start in Australia having sold more than 200,000 units in 2016, according to a recent study by Telsyte. According to the AR & VR market study 2017, some 216,000 … Continue reading
