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How Simply South Built a Multi-Device Global Streaming Hub for Regional Cinema

How Simply South Built a Multi-Device Global Streaming Hub for Regional Cinema

The ultimate destination for South Indian entertainment, Simply South is a multi-ecosystem on-demand video entertainment service that gives its users access to over 1600+ movies in Tamil, Malayalam, and Telegu at a platform of their choice. Operating globally except in India, it also boasts a carefully curated compilation of comedy clips and movie scenes. Simply South approached Muvi to help them launch their own OTT Platform consisting of OTT website and a large selection of OTT applications that include iOS, Android app, Android TV, LG TV, Samsung TV, Roku TV, Apple TV, and Fire TV. They also required different forms of monetization deployment and at the same time also requested deep customizations to their applications that were successfully implemented. While Simply South’s heart remains in India, it’s taking a bold step to share the enchantment of South Indian cinema with the world. Thus, Simply South is available worldwide, excluding India, extending its reach and impact beyond borders. Challenges Faced by Simply South Expanding a regional entertainment platform to global audiences came with multiple operational and technical challenges. Global Multi-Platform Accessibility Simply South wanted to ensure viewers could access content across every major streaming touchpoint, including websites, mobile devices, and smart TVs. Delivering a consistent premium experience across platforms required robust OTT infrastructure and native application deployment capabilities. Geo-Restricted Content Distribution Due to licensing and distribution agreements, Simply South needed strict geo-blocking controls to prevent streaming access within India while maintaining uninterrupted accessibility across international regions. Customized Brand Experience The platform required deep front-end customizations across all user touchpoints to reflect the identity of South Indian entertainment while creating a unique user experience distinct from generic OTT interfaces. High-Quality Global Content Delivery Simply South also required flexibility in managing its own encoding workflows and CDN preferences to optimize streaming performance and content delivery quality for global audiences. Key Features and Solutions Deployed Fully Customized OTT Ecosystem Muvi One’s development and customization capabilities enabled Simply South to implement bespoke designs across its website, mobile apps, and TV applications. Every endpoint was carefully aligned with the platform’s entertainment-first brand identity and user experience goals. Multi-Device Streaming Applications Using Muvi One, Simply South launched streaming applications across iOS, Android, Apple TV, Roku, Fire TV, Android TV, LG TV, and Samsung TV, ensuring seamless accessibility for audiences regardless of device preference. Geo-Blocking and Regional Access Management Muvi implemented advanced geo-blocking controls that restricted content streaming within India while enabling secure global access in licensed regions, helping Simply South comply with contractual content obligations. Custom CDN and Streaming Infrastructure To support its preferred encoding workflows and delivery strategy, Simply South leveraged Muvi One’s flexibility to integrate a custom CDN for storage and bandwidth distribution, ensuring optimized streaming performance for worldwide audiences. Flexible Monetization Simply South deployed subscription and transactional monetization models to serve diverse audience preferences while maximizing content revenue opportunities internationally. The Result With Muvi One powering its OTT infrastructure, Simply South successfully transformed South Indian regional entertainment into a globally accessible streaming experience. By combining customized OTT applications, international content distribution, geo-controlled access, and premium multi-device streaming, Simply South continues to expand the reach of regional Indian cinema far beyond traditional markets. Try Muvi one for free up to 14 days. No credit card required.

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Pickbox Launches OTT Streaming on 5+ Apps Showcasing a Premium Entertainment Library

Pickbox Launches OTT Streaming on 5+ Apps Showcasing a Premium Entertainment Library

Streaming online content since 2014, Pickbox is a popular video streaming platform made for the purpose of streaming web series and movies. The platform offers cutting-edge features along with streaming apps for all the leading OS ecosystems. The Pickbox content repertoire is replete with webseries, movies across multiple genres including Drama, Action/Adventure, Scandi, Romance, Comedy, British Series and more. In short, Pickbox is a one-stop shop for all your entertainment needs. Pickbox approached Muvi to build a complete end-to-end streaming platform across various apps and TV ecosystems. Along with that, they also wanted to control and add policies to content and monetization. Their motive was to develop a platform that can stream content on multiple devices across OS ecosystems simultaneously. Using Muvi One, Pickbox created its own branded streaming platform and apps with a fully customized user interface. They also monetized their content using the SVOD feature. Unique Features used / Customization / Integrations done: Policy Engine- Muvi One’s policy engine helped our clients decide and link policies related to content and monetization across their streaming platforms and applications. This policy engine also helps implement hybrid monetization models. iOS App- Using Muvi One, Pickbox could create its own branded native iOS app, loaded with all the essential features. Android App- Our clients could create their own branded Android app without writing a single line of code.. Android TV App- Muvi One helped Pickbox in creating their own Android TV app, with multiple features like wishlists and favorites, auto-play next, and more. LG TV App- Muvi One helped our customers in creating their own branded LG WebOS application. The app is loaded with all the latest and trending features. Samsung TV App- Pickbox used Muvi One to create their own customized Samsung Tizen app that matched all their brand requirements. UI Customization- The User Interface of their web platform and mobile applications were customized using Muvi One in order to add their brand identity and meet their specific business requirements. Monetization Methods and Options: Pickbox used our SVOD monetization feature to create subscription-based monetization plans for their users.

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DRM-Protected & Geo-Restricted Horror Streaming: Scaryo TV’s Multilingual OTT Expansion

DRM-Protected & Geo-Restricted Horror Streaming: Scaryo TV’s Multilingual OTT Expansion

Scaryo Launches Exclusive Translation based Horror-Themed Streaming Platform on Muvi One About Scaryo: Niche: Horror & Thriller Entertainment Product Offered: Muvi One Scaryo is a dedicated Video-on-Demand platform designed for hair-curling horror movie enthusiasts. Featuring an extensive collection of 1000+ spine-chilling movies, cult classics, and exclusive horror content, Scaryo TV provides an unparalleled cinematic experience for thrill-seekers. It specializes in showcasing dark-themed horror content which do not make it to the mainstream movie list but deserve a watch due to highly engaging content. Based on a subscription and PPV monetization model, their extensive content library ranges from North America to Europe and Africa as well. Unlike mainstream streaming platforms, Scaryo brings to light the underappreciated gems of the horror genre—films that never make it to television or theatres and remain absent from top 100 lists. Available across Denmark, the Faroe Islands, Greenland, Iceland, and Sweden, the platform has established itself as a niche powerhouse for horror streaming. Scaryo is currently available on the website and iOS app. Challenges Faced by Scaryo: Despite its unique positioning, Scaryo encountered several challenges while launching and operating its streaming service. Managing a vast and ever-expanding horror content library required a robust Content Management System capable of handling large volumes of data seamlessly. Additionally, localization was crucial, as the platform needed to cater to both Danish and English-speaking audiences. Ensuring secure content distribution through Digital Rights Management and implementing geo-blocking to restrict access outside targeted regions were also key operational hurdles. Lastly, with a limited initial team, the process of content uploads needed to be streamlined to ensure efficiency. How Muvi Helped Scaryo Muvi provided a comprehensive solution tailored to Scaryo’s needs. By leveraging Muvi One’s end-to-end streaming platform, Scaryo was able to efficiently manage its extensive horror content library through Muvi’s advanced CMS. The team also benefited from Muvi’s geo-blocking feature, ensuring that access remained strictly exclusive to their targeted regions. Additionally, Muvi’s dedicated DRM services provided secure content upload and distribution, preventing unauthorized sharing or piracy. The platform was fully customized to support both Danish and English versions, with Muvi managing the technical implementation. Moreover, Muvi assisted in bulk uploading Scaryo’s 1000+ content library, allowing Scaryo TV to focus on content curation rather than technical challenges through Muvi’s user-friendly backend CMS interface. Muvi One also helped Scaryo to monetize their content using subscriptions and PPV wherein viewers could access horror films using monthly payments as well as unlock exclusive single premiere content through one time payments. Muvi One is the most comprehensive video streaming solution that includes everything from cloud hosting, storage, CDN servers, video player, Content Management System, monetization, user analytics, and more. Why Choose Muvi for Your Streaming Business? Scaryo’s success story is a testament to Muvi’s capability in delivering scalable, secure, and customizable streaming solutions. Whether you’re looking to launch a niche streaming platform or expand your existing service, Muvi’s powerful suite of tools—ranging from CMS, DRM, geo-blocking, multi-language support, and seamless monetization—ensures that your business operates smoothly. With end-to-end support and easy-to-use technology, Muvi empowers content creators and streaming businesses to thrive in a competitive digital landscape. Ready to take your streaming platform to the next level? Get started with Muvi today! Ready to Launch Your Own Streaming Platform Like Scaryo? Muvi, the leading streaming app builder with end-to-end OTT solutions, helped Scaryo launch its customized streaming apps quickly and efficiently. You, too, can build white-label, fully-featured streaming apps tailored to your niche. Take a walkthrough of our CMS. Try Muvi One for free for 14 days—no credit card required! Click here to sign up!

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Earth + Sky’s Transformative Wellness Journeys Delivered Through a Premium Streaming Library

Earth + Sky’s Transformative Wellness Journeys Delivered Through a Premium Streaming Library

Earth+Sky is a virtual wellness platform that offers transformative wellness journeys to inspire and motivate the body and mind. With its headquarters based in the United Kingdom, Earth+Sky provides a comprehensive holistic wellness library that caters to individuals at all levels of their wellness journey, from beginners to advanced practitioners. At Earth+Sky, wellness is approached holistically, encompassing various aspects such as movement, meditation, and alignment. The platform features a meticulously curated collection of wellness classes led by dancers, fitness personalities, thought leaders, and athletes who share their technical expertise and personal stories. Leveraging Muvi One, our end-to-end, enterprise-grade no-code video streaming solution, Earth+Sky achieved their goal seamlessly and it went live on the website and LG TV ecosystem. Muvi One enabled Earth+Sky to deliver exclusive on-demand fitness content, including meditation, power training, yoga classes, workout classes, and diverse fitness sessions. They stream these sessions as on-demand videos to users who log in to the Muvi powered website and apps. Unique Features used / Customization / Integrations done: Earth+Sky, with Muvi One has been able to offer their comprehensive holistic wellness library as a video-on-demand (VOD) solution. 1. Muvi CMS – Muvi One’s advanced CMS lets users manage an entire OTT platform across all devices, apps, and platforms, from a single admin panel. Our CMS enables seamless content management through advanced features like bulk upload, web page management, player management, revenue and security management, content and metadata management, analytics, enabling businesses streamline video management effortlessly. 2. LG TV App – With the help of Muvi One, Earth+Sky has successfully launched their LG TV app to target the lucrative LG TV app ecosystem. Muvi ensured that the app has fast loading time, competitive UI design and includes a bunch of competitive features and solutions such as – Seamless on-demand and live streaming In-app purchase and subscription Watchlist and favorites Easy setup and management of device restrictions, and Kids mode Monetization Methods and Options: Earth+Sky offers subscription plans to its users.

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Delivering Secure, Scalable OTT Infrastructure for Alternative and Limited-Access Film Distribution

Delivering Secure, Scalable OTT Infrastructure for Alternative and Limited-Access Film Distribution

let’SEEE 奌．秀 is a groundbreaking film distribution platform that aims to revolutionize the way movies are released and accessed. With its headquarter based in HongKong, let’SEEE 奌．秀 operates on a unique model similar to that of theaters, breaking through the limitations of traditional cinema experiences. The platform offers a solution to the operational restrictions of traditional theaters, such as time and place. It provides a platform for movies that may not have had the opportunity to be screened in theaters, allowing them to reach a wider audience. Additionally, let’SEEE 奌．秀 offers a chance for individuals who may have missed the opportunity to watch their favorite films in theaters or want to enjoy them through a subscription or pay-per-view (PPV) model. let’SEEE 奌．秀 approached Muvi to launch their entertainment video streaming platform. Leveraging Muvi One, our end-to-end, competitive streaming solution, let’SEEE 奌．秀 achieved their goal seamlessly and it went live across website, Android and iOS ecosystems. Muvi’s robust and scalable video streaming solution enabled let’SEEE 奌．秀 to deliver a superior user experience with exclusive on-demand content which are streamed to users who log in to the Muvi powered website and apps. Unique Features used / Customization / Integrations done: 1. Muvi CMS – Muvi One’s advanced CMS lets users easily manage an entire OTT platform across diverse devices, apps, and platforms, from a single dashboard. Our CMS enables seamless content management through a bunch of competitive features like bulk upload, player management, revenue and security management, web page management, content and metadata management, analytics and many more as per the business requirements, and even without the need of coding. 2. Android App and iOS apps – let’SEEE 奌．秀 uses Muvi One powered Android and iOS apps to stream on-demand entertainment videos to end-users. The apps are enriched with premium features such as on-demand streaming, dedicated sections for different genres, personalized suggestions based on AI-driven recommendation engine, and others which in turn help them leverage the respective ecosystems. 3. UI Customization – let’SEEE 奌．秀 uses Muvi One’s UX/UI customization feature to bring about several visual enhancements on their website and apps including user-centric designs, easy navigation and others as per their dynamic requirements. 4. Multilingual Website – let’SEEE 奌．秀 uses Muvi One’s Multilingual Language support feature to translate the website in Chinese as well as English language for the benefit of both native Chinese and the global customers. Monetization Methods and Options: Using Muvi’s SVOD monetization model, let’SEEE 奌．秀 offers subscription plans to its users.

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Go-Go Royalty Revives Go-Go Music Through Subscription 24×7 Audio Streaming

Go-Go Royalty Revives Go-Go Music Through Subscription 24×7 Audio Streaming

With an experience of over 35 years of collecting and preserving Go-Go music and performances, the creators of Go-Go Royalty wanted to create a platform that could bring back the culture of collecting, preserving, and sharing Go-Go music. A few decades back, fans would share Go-Go music constantly, which kept the music alive. But, with the elimination of most walk-in music stores and the need for top Go-Go music distribution, the culture and craze of Go-Go music have also started to diminish. Then came Go-Go Royalty! Created with a vision of resharing the lost wonders and recreating the craze of Go-Go music, Go-Go Royalty is now your go-to Go-Go music library, store, and station for 24×7 Go-Go music streaming. Go-Go Royalty creators approached Muvi with the vision of creating an audio-only store for Go-Go Music. They wanted to create an audio-only platform like Spotify, where one could stream, like, and share go-go music the entire day. With the help of Muvi One, our feature-rich no-code streaming solution, they created a website, iOS mobile app, and Android mobile app. The listeners could visit their platform, choose the music they want to listen to, and start streaming. The creators could also monetize their platform using our SVOD monetization model. Unique Features used / Customization / Integrations done: 1. Audio-only Store – Go-Go Royalty created a full-fledged audio streaming web platform and mobile application, using Muvi One. They used our audio library to upload and manage audio content and add metadata to them. 2. iOS App – Using Muvi One iOS app development solution, Go-Go Royalty created its own branded iOS application without writing a single line of code. 3. Android App – Muvi One’s Android app development solution was used to launch Go-Go-Royalty’s Android App with zero coding hassles. Monetization Methods and Options: Go-Go Royalty used our SVOD monetization model to create subscription plans for their users.

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Pacific Kids Learning: Revitalizing Pacific Heritage Through Global Storytelling Platform

Pacific Kids Learning: Revitalizing Pacific Heritage Through Global Storytelling Platform

Pacific Kids Learning serves as a comprehensive platform dedicated to revitalizing and strengthening cultural knowledge and identity among young Pacific learners globally. Pacific Kids Learning offers a diverse range of educational content, including interactive videos, storytelling sessions, games, and multimedia resources, all designed to engage young learners and foster a deeper connection to Pacific languages and cultures. The platform provides personalized learning pathways tailored to the unique interests, abilities, and cultural backgrounds of each learner, ensuring that educational experiences are meaningful, relevant, and engaging. Pacific Kids Learning approached Muvi to launch a video streaming platform. Leveraging Muvi One, our end-to-end, feature-rich streaming service, Muvi helped Pacific Kids Learning launch their end-to-end video streaming platform. Product/Solution Used: Pacific Kids Learning have used Muvi One to create a video streaming platform for kids to access culturally-affirming and values-driven content, any time, anywhere! Monetization Methods and Options Pacific Kids Learning uses SVOD monetization model allowing users to access educational content with a subscription fee.

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Double Fond TV Launches Multi-Tier Subscription-Based & Playlist-Enabled Magic Streaming Platform

Double Fond TV Launches Multi-Tier Subscription-Based & Playlist-Enabled Magic Streaming Platform

Magic entertains us all and Double Fond TV is a streaming platform that aims to help people learn the basics of magic using video-based teaching that consists of hundreds of hours of magic trick explanation, techniques, interviews, shows, and much more. Accessible by subscription, there are 3 categories of users, and the content is distributed based on the plan selected. Targeting countries like USA & Australia, Double Fond TV approached Muvi to deliver a simple yet dynamic website capable of playing high-quality video content that is gated via the means of subscription. Leveraging Muvi One, our premium no-code streaming service, we were able to help them launch their magic streaming website seamlessly. Unique Features Used / Customization / Integrations Done 1. Playlist – Double Fond TV uses Muvi One’s Playlist feature to create multiple playlists for its viewers. This categorization enables them to display their content in the form of specially designed bundles to be accessed as per the viewer’s preferred choices. Monetization Method & Options Double Fond TV is a subscription-based service where users pay a certain recurring amount to access content. It offers a 3-level subscription with different benefits and pricing. A 7-day free trial is also given to the audience.

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Apostolic Church of God Expands Faith-Based Live and On-Demand Streaming for Global Communities

Apostolic Church of God Expands Faith-Based Live and On-Demand Streaming for Global Communities

ACOG or Apostolic Church of God is a religious streaming platform that provides church live streams to the community. ACOG was established in 1932 by a small group of believers and today it stands with a strong and growing 20,000+ membership. The Apostolic Church of God (ACOG) is a Christian denomination that deals with various aspects of Christian faith and practice. The Apostolic Church of God follows the teachings of the Bible, emphasizing the authority of Scripture and the belief in the Holy Trinity. The church places particular emphasis on the role of the Holy Spirit and the spiritual gifts mentioned in the New Testament. Established in the USA, the Apostolic Church of God approached Muvi to launch a religious streaming platform to share teachings of the Bible, Sunday sermons, Bible classes, midday, and much more. Muvi One, our end-to-end streaming service was selected as it met their requirements and the service went live across the website. Unique Features used / Customization / Integrations done: Playlist -Apostolic Church of God used Muvi One’s Playlist feature to stream audio and videos from Bible Conference, Sunday Sermons, Bible Class, and Midday online. Muvi One’s playlist library feature helps to create unlimited Playlist Libraries that can be used for categorizing content for easy access and retrieval. Monetization Methods and Options ACOG or Apostolic Church of God uses an SVOD monetization model allowing users to access religious streams with a subscription fee.

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Case Studies

Pickbox Goes Beyond Subscriptions to Expand Reach Across Adria Regions

17 December 2025 Pickbox Goes Beyond Subscriptions to Expand Reach Across Adria Regions

Transforming Healthcare Equipment Onboarding and Training through Videos

25 July 2025 Transforming Healthcare Equipment Onboarding and Training through Videos

Pioneering Global Events Broadcasting: Expo City Dubai Sets A New Benchmark For Virtual Event Streaming

09 July 2025 Pioneering Global Events Broadcasting: Expo City Dubai Sets A New Benchmark For Virtual Event Streaming

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Muvi is the best recommended OTT solution amongst all competitors in the market we have tried. Offering a lot of features, it is a very robust platform with a highly professional & cooperative team. It’s been easy to work with & has been the all-rounder solution to all our OTT needs for website, mobile & TV apps.

Jason Njoku

IROKO Partners Limited

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Muvi offers a solid platform. Great customer service and has one of the most competitive costs offerings in the market. Highly recommend Muvi!

Juan Sanchez

FamilyPlayland

Highly recommend, reliable & user-friendly solution.

5

We joined Muvi One recently & the experience has been great. The platform offers a wide range of options & customizations. The customer support is quick, helpful & effective.

Fernando Segarra

EEE

Great and easy to use platform

4.5

The great thing that I love about Playout is that we can actually go and mimic the actual schedule of the festival, and so that was a very helpful and a really important aspect because being an International Film Festival.

Brandon Goldsmith

Fort Smith International Film Festival

Muvi is a platform that is reliable

5

We wanted a platform that is reliable. Muvi was the best solution that met our requirements. The fact is that it is DRM Enabled, it protects content from getting downloaded, screen scraped or even screen sharing is not allowed.

Danji Thotapalli

Indic Film Utsav

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