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Eros International partners with STX Entertainment to launch an OTT platform

Mousumi Rana Published on : 21 April 2020
Eros International partners with STX Entertainment for an OTT platform launch

 

Eros International and STX Entertainment enter into partnership for creating an independent content and distribution company. The agreement enables both the partners to have unique positions and global reach in the United States, China, and India.

STX Entertainment, which is a fully-integrated global media brand, specializes in the production, marketing and distribution of multimedia, television, and talent-driven movie content. 

The combined company will be called Eros STX Global Corporation and will have a pipeline of episodic video content and feature films. 

CEO and Executive Chairman of Eros International, Kishore Lulla said, “This merger will not only fuel our growth but will also diversify our underlying sources of revenue and subscribers with a truly global play, building a powerhouse between East and West. We are well-positioned to create long-term value for our shareholders, partners and employees. Collectively, we will have a unique capability to present our film and episodic libraries and pipeline of original content to a broad and growing global audience through multi-year output deals, strategic alliances and our market leading Eros Now streaming platform.” 

Written by: Mousumi Rana

Mousumi is a Content Marketer for Muvi. She is passionate about writing corporate blogs, articles, case studies, and marketing collaterals. When not working, she loves to dance, gym, and explore new places.

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