Wiki

Explanation of terms and acronyms related to the media and broadcasting world. Updated every week!

Electronic Sell Through (EST)

Electronic Sell Through (EST) or sometimes also known as Download to Own (DTO) is referred to digital sale of media where consumers pays a one-time fee to download the media for unlimited viewing or accessed on demand via the Internet, Mobile and Cable. It is also described as an extension to Home Video Market. Examples for Electronic Sell Through (EST): iTunes Store, Microsoft Zune, Amazon Video, Walmart

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Embedded Video

Embedding allows you to place or copy the video from its original website onto a different site using “embed code” or an html code. To embed a video, copy the embed code from the original video site and paste the code into the site where you would like the video to appear.   Example of Embed Code: <iframe width="560" height="315" src="https://www.youtube.com/embed/jmA48sHA7OI" frameborder="0" allowfullscreen></iframe>

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Encoder

Basically, “Encoder” is a device that is used to convert data from one format to another. It can be either software or hardware. An encoder is important for converting the forage from your camera to streamable data. RTMP (Real Time Messaging Protocol) is the most popular format for the converted data. The encoder takes the format that is required and converts it into codecs (decompression/compression/). For instance, H.264 is the standard for streaming internet sources. It is also the suggested video…

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ePub (Electronic Publishing)

ePub or e Publishing (Electronic Publishing) is the process of distributing information through electronic mediums including e-books, online magazines, email, PDF files, the development of digital catalogues and libraries with the help of internet. There is also another form of e Publishing, where content is distributed via CDs or DVDs. Users can access these content on their e-Reader (iPad, Kindle, Tablet. Smartphone etc.) or computer (Desktop/Laptop). In recent years, the scope of ePub has expanded beyond static content to include…

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Upcoming Webinar

Muvi Meet: Run Branded Meetings & Monetize Them — All Under Your Own Domain
Muvi Meet: Run Branded Meetings & Monetize Them — All Under Your Own Domain

Most meeting platforms stop at video calls. Muvi Muvi Meet goes further—giving you a fully browser-based meeting experience that runs on your own domain, carries your brand, and lets you monetize meetings like a business, not just host a call.

 

In this webinar, see how to launch fully branded meetings under your own URL, charge attendees in 135+ currencies worldwide, and embed live meetings directly into your website or app for a seamless native experience. From paid workshops and virtual consultations to branded events and customer sessions, discover how Muvi Meet turns meetings into owned digital experiences—not borrowed platform sessions.

 

Things the webinar would cover:

  1. Running meetings on your own domain with complete brand control instead of third-party meeting links
  2. Delivering fully branded experiences with custom UI, logo, and identity—without third-party interference
  3. Learning  to monetize meetings with paid access and accept attendee payments in 135+ local currencies
  4. Understand how to embed meetings directly into your website or app for a seamless native experience.
  5. Live demo of Muvi Meet

Upcoming Webinar

May 28

12:00 AM PST

30 Minutes