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Video Streaming in Healthcare: A Boon amid the COVID-19 Chaos

Mousumi Rana Published on : 19 October 2020
Video Streaming in Healthcare


Undeniably, the healthcare system across the globe has been hit by the COVID-19 pandemic. This has presented doctors and medical experts with many challenges in discovering patients’ diseases and carrying out medical consultations. However, adoption of video streaming technology as a part of healthcare structure has turned out to be the much-needed solution for the ongoing scenario. In the next 5 mins, we will discuss possibilities and ways in which video streaming platforms can enhance the way of delivering healthcare.

  • Staff Training and Education

Healthcare industry is an ever-evolving field that requires medical professionals to keep up with the best practices, developing technologies, medicinal knowledge and treatments. At the same time, it also demands fast delivery of medical expertise to patients. 

Oftentimes practicing doctors happen to require brief training within a short span of time. And video streaming is an excellent medium to keep the medical community updated through e-learning and video consultations. 

Live streaming, on the other hand, supports instant video delivery across the globe. So, it can help the medical community stay updated with the latest procedures and training in real time. 

Considering the ongoing corona virus pandemic, live streaming also happens to be very much helpful to medical professionals all over the world.

Video streaming platforms can further incorporate interactive virtual training with embedded quizzes for testing students, issue scores and even certificates for training completion. 

  • Live Streaming and Recording Surgical Procedures

Some surgeries that do not consist of any senior doctor in the team are broadcasted and monitored via a livestream platform as per medico-legal policies. This serves a broad purpose of engaging and educating staff and students in real-time while a medical case is being handled. 

In most cases, patients also prefer to have their surgeries recorded for future medical references. Thus,  live streaming surgeries can also be recorded and archived for on-demand access of both patients and medical experts. 

An OTT platform integrated with ABR-enabled powerful Online Video Player can livestream surgical procedures from the OR to users on any device and platform, even under fluctuating networks. It can also offer size rendering to provide better video experience by adjusting the video resolution as per the device screen. 

  • Remote Monitoring and Diagnostics

Video streaming technology is now being used by many medical institutes and organizations to deliver healthcare in rural areas. Patients can choose to have a virtual doctor consultation rather than physically paying a visit to a hospital or clinic. 

Doctors can  review prescribed medicines, treatments and other medical records like X-rays and scans. You can also offer paid consultations by monetizing the sessions.   

While this feature eliminates the waiting time of patients, it also enhances the easy extension of medical assistance. 

  • Interactive Clinical Communications

Amid the tense vibes at the hospitals, health carers are already tasked with responsibilities along with being much pressed with time. Not to forget the fact that one has to also take proper preventive measures while attending the patients.

In such scenarios, deploying a video streaming platform is bridging the gap of checking with patients and communicating with their family members. 

This would save time for the health carers as they can keep an eye on the patient and visit him or her as per the need.

  • Patient Testimonial Videos

Often, people tend to research healthcare centers to know about the experiences of patients with similar medical issues. Having video testimonials of patients on your healthcare app is a powerful marketing tool to reach out to new and existing patients. 

Hence, through an OTT platform, you can share your patients’ testimonials about the service experiences at your healthcare center. 

Such video content can be shared to a wide audience of existing as well potential patients via social media, email, and health news portals. This would promote your institution’s quality of service, credibility, market differentiation, and customer satisfaction. 

Wrapping up,

Video streaming is opening up a spectrum of opportunities to build a new-age healthcare system. By cutting down the challenges between the need of medical consultation and delivery of healthcare expertise, video streaming platform is promised to make healthcare more convenient and cost-effective.

Muvi offers you an instantly deployable On-Demand video and live streaming platform that lets you deliver high quality virtual healthcare and  uninterrupted medical consultation on your white labeled OTT platform. 

Sign Up for a 14-Day Free Trail Now!

Written by: Mousumi Rana

Mousumi is a Content Marketer for Muvi. She is passionate about writing corporate blogs, articles, case studies, and marketing collaterals. When not working, she loves to dance, gym, and explore new places.

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