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37% Of North American Web Traffic is Netflix

Video streaming service Netflix now accounts for 37.1% of North American web traffic in peak evening hours, with video and audio streaming making up 70% of overall web use, according to new research.

Sandvine’s latest Global Internet Phenomena report found that Netflix, YouTube and Amazon Video were the top three sources of downstream video traffic on fixed access networks in North America – with all three having increased their traffic share year-on-year.

Netflix accounted for 37.1% of peak-time downstream traffic in the region, with YouTube accounting for 17.9%, and Amazon Video 3.1%, according to the research.

Source : Digital TV Europe

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