Please wait while we enable your Account


Contacting Amazon Web Services
Deploying Cloud Servers, Storage, Transcoding & Database Servers
Deploying Global CDN
Deploying Firewall & Enabling Security Measures
Deploying the CMS & Admin Module
Deploying Website, Mobile & TV Apps framework
Creating your FTP account
Finishing up all the modules
Preparing for launch

Ads okay with free video streaming content

Roshan Dwivedi Published on : 17 March 2016

According to a recent survey by Nielsen, it was revealed that a majority of individuals find ads annoying, and many are ready to block them. Despite this, almost 60% expressed that they are ok with ads if they are getting free video streaming content. Ad-blocking industry is growing, and is most relevant on desktops. Targeted advertising can help the ad industry by posting relevant ads. The survey also revealed that a majority of people use VOD services in addition to Pay TV, not as a replacement for it. Around 70% of people in UK have Pay TV, and are more likely to sign up for hybrid services from Sky than subscribe to a purely VOD service like Netflix.

Source: The Guardian

Written by: Roshan Dwivedi

Add your comment

Leave a Reply

Your email address will not be published.

Try Muvi One free for 14 days

No Credit Card Required
Your website will be at, you can change this later.

Upcoming Webinar
May 30

9:00AM PST

API Security in Video Streaming

While video streaming, we have to deal with a lot of data which is sensitive and confidential related mostly to users and content. In order to keep that…...

Event Language: English
30 Minutes