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BetOlimp links up with ICS to launch live video streaming service for Euro 2016

Online sports betting and e-gaming operator BetOlimp has linked up with UK-based Independent Content Services (ICS) to launch its Twitch inspired live video streaming service for the ongoing Euro 2016 national football team tournament.

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The in-play betting companion video streaming service, which BetOlimp said is the first of its kind, provides video on demand content that offers advice on in-play betting and cash-out opportunities.

We have all seen the explosive growth of real-time in-game video broadcasting on streaming platform Twitch, which has helped grow e-sports,” BetOlimp chief marketing officer Mark McGuinness said.

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