Digital streaming media players like Apple TV, Roku and Chromecast now account for 20% total share of all U.S. TV households in 2014. Now digital media players are seen as an alternative to existing pay TV packages. When it comes to regular use, Netflix tops all three major devices in entertainment category. Movies are big genres for all 3 devices followed by drama TV programs and comedy TV shows.
The market for OTT SVOD and other premium video services is starting to open up in Europe. Though each country is different with its own unique set of challenges, most will experience a rapid expansion in OTT premium service revenue by 2017. Visit us to learn how Muvi Studio can help you launch your own Internet TV or Video-on-Demand site for FREE!
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