Written by: Soumya Sekhar
German commercial broadcaster ProSiebenSat.1 and Discovery Communications are joining together to launch a premium entertainment streaming service in Germany. The AVOD service will be available on the existing ProSiebenSat.1 7TV brand digital platform and app.
They aim at bringing content to fans across all screens and new opportunities for advertisers to reach viewers. The service brings together nine of the most popular terrestrial TV channels in Germany. People can access ProSieben, SAT.1, kabel eins, sixx, ProSieben MAXX, SAT.1 Gold and kabel eins Doku, together with Discovery’s free to air channels DMAX and TLC.
7TV also plans to launch a Eurosport Zone where viewers will be able to watch selected sports highlights and clips.