Muvi Blogs

Beyond The Buzz- Latest Insights From Muvi

Indian broadcasters have now set a firm foot in digital media 14 June 2016

Advertising Age India reports, Hotstar, Sony LIV, Ditto TV, Ozee and the latest entrant in the digital entertainment, Video on Demand platform and app category, Voot are all examples of growing digital audience and business opportunities that they are creating for the Indian television broadcasters.


Star India, Sony Pictures Networks, Zee Entertainment Enterprises and Viacom18 are four big national broadcasters that are currently running huge businesses in the country. With an elaborate portfolio of television channels (Hindi, English and Regional), motion pictures and music labels and sports rights, the broadcasters have now set foot in the fastest growing media – digital.

To read more about it please click here

Don't forget to share this post!

Latest Posts

Get the Deal
Offer Valid till July 10th. T&C apply