According to a new study by Parks Associates, around one third of broadband users in USA watch user generated video streaming content online at least for 10 days in a month. The study reveled that about 75% of US broadband homes access user generated content at least once per month.
The ratio of men was more than women for accessing UGC video content. Some 13% of respondents said they watch live streaming videos on their mobile, which is very less a number. The study also found out that 22% of these internet users would prefer using ad-blocker to circumvent video advertising while watching a video online.