Written by: Roshan Dwivedi
A resent research had found out that 20% of millennials are more likely to buy a product or service after watching a video ad. A study that surveyed 1000 consumers in the UK found out that 40% of them like video ads that are informative and to the point.
More than 30% of those surveyed said they like video ads that tell a story and 29% claimed they like ads that make them feel nostalgic. And about 12% said they would consider buying a product or service after watching that ad.