Written by: Roshan Dwivedi
Online streaming platform YY has reportedly reached a collaboration with leading smartphone maker Xiaomi to operate Xiaomi’s entertainment live streaming service, Xiaomi Live. The deal will provide Xiaomi with technology know-how and operation regarding live streaming programs. YY had a 33 percent jump in the revenue to US$597 million, thanks to wider adoption of value-added service and rising paying members.
David Xueling Li, Chairman and acting Chief Executive Officer, YY quoted, “The cooperation will provide Xiaomi’s users with a better experience in entertainment live streaming services and enable both companies to explore additional video monetization opportunities.”