With rapid evolution of technology, online linear streaming channels have emerged as a powerful source to reach a large group of audience regardless of device and location in the world of media and entertainment. These dynamic platforms have crossed … Continue reading
Cloud-based linear TV channels and FAST channels are growing popular these days. Nowadays, more and more platforms like ROKU and Fire TV have added the capabilities to stream these channels natively. As a result, the demand from broadcasters to … Continue reading
Joint venture between SVOD service Iflix and Econet Media, Kwese Iflix has launched a VOD digital entertainment platform in Zimbabwe. The Kwese Iflix mobile app will offer live linear broadcast content including on-demand entertainment programmes for an African audience. Mayur … Continue reading
More consumers are moving from traditional TV to video streaming platforms, hence advertising can no longer be targeted to the traditional TV audience. According to a recently published Nielsen Total Audience Report, adults between 18-24 watched 46% fewer hours of … Continue reading
Roku is ready to launch a hybrid set-top box that promises to deliver traditional linear TV content alongside its video streaming services from a single device. The new box will be first available with Sky. It will be consequently available … Continue reading
On-demand content is experiencing a boom with viewer uptake. On-demand content consumption is not a techno-pushed trend; it addresses a consumer’s need, where he wants his favorite content, such as movies or a TV series, anytime and anywhere. The … Continue reading