Wiki

Explanation of terms and acronyms related to the media and broadcasting world. Updated every week!

Pay Per View (PPV)

Pay-Per-View (PPV) is a system where a viewer is required to pay a certain fee for viewing special programs such as Live Events or Sports. The program is telecasted at the same time to everyone subscribing to PPV Service. Examples for Pay-Per-View (PPV): WWE- World Wrestling Federation, UFC

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Pay TV

Pay TV is a television broadcasting system, where users need to pay to watch a specific channel or program. Usually, Pay TV includes pay-per-view premium content such as newly released movies or sporting events, which may be delivered at a scheduled time or on-demand.  However, it is different than Pay Per View. Alternatively, it is known as premium television or subscription television. Pay TV usually provided by both digital and analog and satellite and cable television.   

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Paywall

A paywall is a system of limiting access to content through a paid subscription. Sports web sites and online news are the most common users of paywalls. There are three high-level models of paywall: Hard Paywall, Soft Paywall, and combination of both. Mainly, the content restrictions of a hard paywall are much stricter compared to the soft paywall. It will not allow users to access free content. Whereas, a soft paywall gives substantial access to free content so that it…

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Pixel

The word "Pixel" means a picture element. This is the smallest element of an image. Pixels are generally square or round. Typically, they are arranged in a two-dimensional grid to create an image. Each pixel can be turned on (illuminated) or off (darkened) on a screen (Computer Monitor, Television Screen, Mobile Screen). Resolution of an image depends on the number of pixels a monitor can display. Normally, VGA monitors display 640 x 480 (307,200) pixels per inch (PPI), SVGA monitors…

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Podcast

The term “Podcast” is originated from POD and Cast. POD means Portable on Demand, and Cast relating to the term broadcast. It is an episodic series of digital video or audio files which a user can download and view/listen to. An audio podcast can be directly played from the website or downloaded as an MP3 or alike format to be played on a compatible mobile device or a computer.  

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Programmatic Ads

Programmatic Ads refer to the automated buying and selling of ad inventory through real-time bidding (RTB) platforms. It involves using algorithms and data to match advertisers with relevant ad opportunities in real-time auctions.

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Upcoming Webinar

Leveraging Analytics for Success in the Streaming Industry
Leveraging Analytics for Success in the Streaming Industry

A streaming platform’s success is crucially dependent on data. In today’s competitive streaming landscape, data is king. This webinar will unlock the secrets of using analytics to gain a powerful edge in driving your streaming platform’s success. It will offer a comprehensive overview of how data-driven insights can enhance content strategy, user engagement, and monetization in the streaming industry.

Things the Webinar Will Cover:

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Upcoming Webinar

June 27

9:00 AM PST

30 Minutes