Muvi Blogs

Beyond The Buzz- Latest Insights From Muvi

Please wait while we enable your Account


Contacting Amazon Web Services
Deploying Cloud Servers, Storage, Transcoding & Database Servers
Deploying Global CDN
Deploying Firewall & Enabling Security Measures
Deploying the CMS & Admin Module
Deploying Website, Mobile & TV Apps framework
Creating your FTP account
Finishing up all the modules
Preparing for launch

WebRTC Explained: How it Works and the Advantages of Using It for OTT Platforms 13 January 2022


In early 2020, after seeing the boom in OTT platform viewership, OTT firms and content creators got the much needed push to promote their video and audio content to a global clientele. Owing to that,  WebRTC was introduced to the application development market thanks to advancements in API technology. WebRTC  made it easier to deliver video and audio files from browsers to mobile devices.


Story Highlights:

  • What is WebRTC?
  • How does WebRTC work?
  • Why should OTT businesses use it?
  • Conclusion


What is WebRTC?



  • WebRTC (Web real-time communication) enables OTT platforms to add real-time communication capabilities. It works on open standards and supports video, audio, and generic content transmission between peer devices.

Also read: 

  • WebRTC implementation is for all modern browsers and native apps for all OTT platforms. This open-source technology is supported by tech industry giants like Apple, Google, Mozilla, and Microsoft.


How does WebRTC work?




WebRTC primarily uses technologies like-


Peer to peer connectivity-




This technology is handled by the RTCPeerConnection interface, which is the mechanism behind establishing and maintaining peer connections in WebRTC. It enables two-way communication between users’ browsers by capturing, encoding, and sending video, audio, and live streaming content between one another. It eliminates the need for any extra add-ons for data transmission.

Media capture devices-




It includes video cameras, screen capture devices, and device microphones. To capture video and audio streams, it uses navigator.mediaDevices.getUserMedia() method, and for device screen recording, navigator.mediaDevices.getDisplayMedia() method is used.


As it uses the device’s connected webcam and browser for handling the live streams, users do not have to install separate live streaming devices/encoders/media servers. WebRTC is supported by browsers like Google Chrome, Safari, Mozilla Firefox, and Microsoft Edge.

Also read:


Why should OTT businesses use it?


WebRTC facilitates three main features for the OTT streaming industry:


  • RTCPeerConnection:

RTCPeerConnection feature plays a vital role in handling codecs, media transfer, bandwidth management, SDP negotiation, and packet loss issues. With this feature, streaming platforms do not require any third-party server for peer-to-peer connectivity.

  • RTCDataChannel-

The RTCDataChannel API enables bidirectional peer-to-peer communication and delivers secure data transmission with very low  latency.

  • MediaStream API-

The MediaStream API enables users to access their microphones and cameras while performing streaming activities.


Advantages your business will get by WebRTC implementation

Event management

WebRTC Implementation enables you to professionally arrange online events like webinars, live streaming and online meetings. It also allows collaborative viewing of different OTT content from numerous devices and browsers.


With WebRTC, OTT businesses can easily broadcast their OTT live and VOD content to a large global audience with zero lagging.


WebRTC is an open-source project, supports frequent software updates, and users can get 24/7 service management support from the open-source community.

Browser compatibility-

WebRTC is supported by top browser communities and hence enables cross-browser compatibility.



  • There are thousands of third-party data-sharing servers available on the internet marketplace, but finding the right one for your OTT business can be tricky. If you are a small business organization and looking to launch your OTT platform on a shoestring budget, Muvi One is the best solution for you. 


  • Muvi’s all-inclusive WebRTC integrated OTT platform development services are budget friendly. They allow you to stream high-quality video and audio with a minimum latency of 10 seconds. With adaptive multi-bitrate streaming, you offer a zero-lag streaming experience to your audiences.

To learn more about how MUVI One can help you start with your OTT content marketing strategy: Take a 14-day trial of Muvi One and explore the exclusive OTT platform features supported by Muvi.



Don't forget to share this post!

Ankit Jena
Ankit is Content Writer for Muvi’s Marketing unit. He is a passionate writer with 3+ Years of Experience in Content Creation And Development. In his past time, he likes to dance, play football and google various things to quench his thirst for knowledge.

Latest Posts

Try Muvi One free for 14 days

No Credit Card Required
Your website will be at, you can change this later.

Related Blogs
The 9 Best Live Broadcasting Software of 2023

The 9 Best Live Broadcasting Software of 2023

  Introduction Live streaming has become quite popular over the last decade and has emerged as an easy-to-reach method of...

27 March 2023
Get a Free ‘Exclusive’ Visitor Pass for The NAB Show Las Vegas, 2023,with Muvi

Get a Free ‘Exclusive’ Visitor Pass for The NAB Show Las Vegas, 2023,with Muvi

Muvi – the world’s first no-code OTT platform is ready to showcase its powerful features at the NAB Show 2023,...

23 March 2023
The Importance of Security in eLearning Platforms

The Importance of Security in eLearning Platforms

  In recent years, eLearning has become increasingly popular as a means of accessing education and training online. With the...

20 March 2023
Design Stunning VOD Websites & Applications with Muvi Visual Designer at NAB 2023 Las Vegas

Design Stunning VOD Websites & Applications with Muvi Visual Designer at NAB 2023 Las Vegas

  Celebrating 100 years of broadcast media and entertainment innovation, NAB 2023 is just a few days away. The best...

17 March 2023
5 Reasons to Meet Muvi at the NAB Show 2023, Las Vegas

5 Reasons to Meet Muvi at the NAB Show 2023, Las Vegas

  Muvi – the world’s most easy-to-use no-code streaming service provider, is gearing up to showcase its latest features at...

16 March 2023


Book a Meeting