Did you know that the OTT market is forecasted to be worth $1.039 trillion by 2027? So, If you’re thinking of joining this global OTT league of video streaming entrepreneurs, you are on the right track. This blog will guide you with all the information you need to choose the best OTT platform provider for your video streaming website/apps and list out the best OTT platforms for 2022 including features, limitations and pricing.
OTT or ‘over the top’ is a form of media distribution that uses the internet to stream audio/video content bypassing traditional methods like cable or satellite television to an audience.
Both VoD and live streaming are a part of the OTT delivery model because to watch such kind of content one just has to have access to the internet instead of relying on traditional services like cable TV or satellite. So, while OTT refers to the content distribution model, VoD stands for the content consumption model.
An OTT streaming platform or service is a website or app that offers streaming content to viewers who can access their favorite programs and movies by paying a fee. These services are accessible on all sorts of internet-enabled devices, including smart TVs, gaming consoles, laptops, desktops, smartphones, and tablets.
Point to note- OTT streaming services limit access to paying viewers.
Here are some examples of popular OTT services and platforms:
If you want more details on the difference between OTT and VOD, read our blog, What is VoD (Video on Demand) Streaming & How it Works: Detailed Guide.
The next question when it comes to selecting a professional OTT platform is what features is the platform service offering? For instance, Muvi includes features necessary to build your video business from start to finish, including:
Also Read: Prerequisites for Launching an OTT App
Let’s take a look at the top 10 OTT Platforms for 2022 for making your video streaming journey easier.
Muvi is an all-inclusive OTT platform provider with both VoD and live streaming solutions. It is a feature-rich, end-to-end cloud video platform that offers a variety of advanced features like cloud encoding, low latency streaming, top-tier delivery, video security, and multi-device playback that enables enterprises to launch a VoD or live streaming platform instantly. No coding required!
One of the key features that sets Muvi apart from its competitors is its highly customizable video platform that enables professional organizations to launch their own OTT channel without any prior knowledge of coding. With Muvi, it’s easy to launch a multi-screen white-label video streaming website and apps for mobile devices, connected TVs and gaming consoles.
Its built-in multiple monetization options are a special attraction for enterprises who want to monetize their content by opting from its varied content monetization models including PPV, subscriptions, AVoD and crowdfunding. Despite the online video platform being loaded with high-end features, Muvi offers competitive pricing policies.
Special mention needs to be made about Muvi’s 24X7 white glove support system ensuring our customers have absolutely no hiccups while launching their OTT website and apps.
Muvi has a plethora of advanced video streaming features that empowers content creators to create professional-grade broadcasts including:
Muvi has multiple pricing tiers for organizations with different sizes and budgets:
IBM Cloud Video is a worthy competitor in our list of OTT platforms. The streaming service is packed with features like Video hosting, transcoding, and live streaming required for creating a professional online video platform. The cloud video platform has robust built-in features from encoding, analytics, security to delivering AI-based automated speech to text. The OTT streaming service is designed for large organizations and enterprises.
IBM Video Cloud has a 4-Tier Pricing plan:
Brightcove is one of the leading OTT platforms offering a well-equipped video hosting suite including cloud encoding, video-on-demand hosting, and live streaming solutions. The Brightcove OTT platform is easy to use and has a lot of pre-built features that make the streaming journey of content creators hassle-free. The company supports all kinds of revenue generation models for online video and is best suited for larger enterprises.
The three-tier pricing plan of Brightcove includes:
Vimeo is a popular OTT solution for content creators and boasts an easy to use interface and video editing tools that comes handy for video broadcasters. Vimeo is a good fit for small to large organizations and also offers access to mobile SDKs and Vimeo’s API.
Vimeo Livestream offers three main pricing plans, including:
Another player in the OTT space is Kaltura. Kaltura’s video platform is known for its customizable feature, offering both on-demand and live streaming solutions mainly for educational institutions. It is an open-source software and the platform incorporates video creation tools, a robust CMS, and customizable features. Companies can build their own integrations and add-ons empowering their customizable features. However, as reported by customers, their pricing policies are quite hefty which makes it only suitable for large enterprises.
Kaltura does not disclose its pricing structure and you need to contact them for getting customized quotes. Please note that they have different pricing options in terms of their VOD services and Video-Platform-as-a-Service.
For more details on VOD platforms, check out our blog, Comparing the Top 5 Video On Demand Platforms for 2021
Given the size of the OTT industry and the rapid pace with which it is evolving, now is a great time to involve yourself in this trend and launch a stunning OTT platform and monetize content.
If you are a content creator and want to build your white label video streaming platform like Netflix or Disney+, we would recommend you to take advantage of Muvi’s 14-Day Free Trial to take a test drive of our enterprise-grade OTT platform.
Written by: Sreejata Basu
Sreejata is the Manager for Muvi’s Content Marketing unit. She is a passionate writer with a background in English Literature and music. By week Sreejata spends her time in the corporate world of Muvi, but on weekends she likes to take short hiking trips, watch movies and read interesting travelogues.
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