Over The Top (OTT)

How can OTT platforms succeed: NAB 2016 19 April 2016

Online video experts at Monday’s NAB Show panel gave out pointers on the timing of getting into OTT. One big revelation is that knowing the audience is most important, and being flexible enough to change directions as technologies keep changing … Continue reading

OTT growth numbers 18 April 2016

According to eMarketer’s latest forecast on OTT, Netflix in US is expected to grow to 126.9 million users this year. This would mean that Netflix would have almost 67.9% of total OTT video platform users in the US. Only YouTube … Continue reading

Digi offers video streaming service with no data charges 15 April 2016

Mobile video streaming though high on demand, is still restricted because of high data charges in many regions. In Malaysia, Digi Telecom Sdn Bhd is now offering a video streaming service called Video Freedom that will not charge for data … Continue reading

OTT video services most preferred, but cable most used 14 April 2016

OTT video services are highest on demand among all TV-viewing options in the US. From the 1236 US TV viewers surveyed, around 50% have expressed interest in cord cutting. Netflix and Hulu have received a high favorability rating of 52%. … Continue reading

Viu OTT scores record 1.2 million downloads in 6 months 12 April 2016

Viu, PCCW Media’s OTT app for mobiles has seen over 1.2 million downloads in Hong Kong within 6 months since its launch. This achievement has made Viu win the Gold Award for Best Mobile App in this year’s HKICT Awards. … Continue reading

SnagFilms raises $8M for OTT service ViewLift 08 April 2016

SnagFilms has raised $8 million funds for ViewLift, its OTT business. It launched its Apple TV app, which will have 100s of free TV shows and indie films. It is supported on 28 mobile platforms. According to Crunchbase, SnagFilms had … Continue reading

Verizon invests $100 million in video streaming channel AwesomenessTV 08 April 2016

Verizon has invested more than $100 million for a 24.5% stake in online video channel AwesomenessTV. This is a move by mainstream company to find business in a non-mainstream traditional video streaming shows. The audience here would the young mobile-first … Continue reading

OTT moves ahead, PayTV almost not moving 08 April 2016

According to a research from The Battle for the North Amercian Couch Potato report by Company & Markets and Convergence, OTT revenues in US are expected to grow by 31% to $6.7B. While traditional cable, satellite and other payTV saw … Continue reading

OTT in Europe fast catching up to North American numbers 30 March 2016

OTT is growing in the European continent. Around 55% of UK broadband households use an OTT video streaming service. In France, the same is 51%. But only 30% in UK and 17% in France pay for a subscription video on … Continue reading

Deloitte report says 4G will help OTT grow in India 28 March 2016

4G is rolling out in India at a fast pace. According to a report by Deloitte, the demand for online content will increase rapidly in the coming years. The report mentions, “4G will bring complete transformation of… television viewing experience … Continue reading