23% Choose an OTT Provider based on Content Search Experience 16 December 2016
According to a recent Census-wide study, consumers spend an average of 16 minutes searching for content on an OTT platform and when they don’t find anything, majority of them look elsewhere. Based on the study, having multiple options, half of them … Continue reading
Games and Education top in VR Apps 16 December 2016
According to a Strategy Analytics study based on the VR app stores of Samsung GearVR, Oculus Rift, and the VR Steam, Games and Education top App categories in all the VR App stores. Though Games top all the categories, but the number … Continue reading
98% of OTT viewing in UK is done in-home 16 December 2016
According to a new UK TV viewing research by GfK, 98% of content from over the top services like Netflix, Amazon and Now TV is viewed in home smart TVs. The study also stated that to much surprise there is a low audience numbers … Continue reading
Booming Spanish SVOD faces lack of pay-TV culture 14 December 2016
With many SVOD services entering the highly adaptive Spanish TV market, faces the lack of interest in pay-TV. Spain has become the primary testing market for many OTT platforms, with Netflix launching an year ago, HBO following the same recently … Continue reading
Facebook allows Live 360-Degree Video Streaming 14 December 2016
Facebook has already opened live streaming as well as 360 degree video streaming for its users early this year, and the social media giant now brings these two formats together by allowing users to stream live videos in 360 degree format. … Continue reading
