Muvi Blogs

Beyond The Buzz- Latest Insights From Muvi

Amidst slow growth, Nielsen guns for VOD

probar-germany-s-largest-promotion-database-ni0

Going forward, looks to focus on more white label video-on-demand services, both subscription-based (such as Netflix) and ad-supported models. “Capturing these fast-growing slices of over-the-top viewing is a key next step in our effort to provide clients with a complete picture of the total audience in 2015.”, claims Nielsen.

Read the entire story here.

Don't forget to share this post!


Related Posts

White Papers

Latest Tweets

Join Us On Facebook

Subscribe to our Newsletter