Please wait while we enable your Account


Contacting Amazon Web Services
Deploying Cloud Servers, Storage, Transcoding & Database Servers
Deploying Global CDN
Deploying Firewall & Enabling Security Measures
Deploying the CMS & Admin Module
Deploying Website, Mobile & TV Apps framework
Creating your FTP account
Finishing up all the modules
Preparing for launch

Low cost video streaming devices fueling OTT VOD growth in UK homes

Roshan Dwivedi Published on : 19 May 2016

According to a Mediabug research, low cost video streaming devices like Chromecast, Roku stick, Amazon Fire stick are helping the OTT video on demand market grow in UK households. The research firm had previously reported a slow intake of such devices but the latest report states that it has turned around.

Amazon Fire TV Stick grew from 2% to 6% of online users. The Fire box grew by 450000 units in the same time. 30% of those surveyed subscribe to one SVOD service, a 23% yoy increase. Netfilx still rules with the highest share. While itunes has the highest market in the ‘download to own’ zone, Amazon Instant saw the highest growth rate in the segment.

“Mediabug is showing that the internet video market, while still growing, is already beginning to evolve. The popularity of OTT devices is unlocking a larger user-base for online VOD, and over the next few waves we expect this to continue as both competition and average broadband speed increases,” said Director of Decipher Media Research Dr. Hamish McPharlin.

Source: Research Live

Written by: Roshan Dwivedi

Add your comment

Leave a Reply

Your email address will not be published.

Try Muvi One free for 14 days

No Credit Card Required
Your website will be at, you can change this later.

Upcoming Webinar
December 07

8:00AM PST

The Evolution of Streaming: Past, Present & Future with Muvi

Let’s uncover the past, navigate the present, and chart the course for what’s next in the dynamic world of streaming! In this webinar, we’ll embark on a journey through the dynamic landscape of streaming, exploring its roots, current state, and the exciting innovations shaping its future, all while uncovering the role of Muvi in this transformative journey.

Things the webinar will cover:

  1. Introduction to Streaming’s Origins:
    • Tracing the beginnings of streaming technology.
    • Milestones and key developments that laid the foundation.
  2. Current Streaming Landscape:
    • Overview of the current streaming ecosystem.
    • Market trends, consumer behavior, and the impact of global events.
  3. Muvi’s Contribution to Streaming:
    • How Muvi has played a pivotal role in the evolution of streaming.
    • Case studies and success stories highlighting Muvi’s impact.
  4. Technological Advancements:
    • Exploring cutting-edge technologies influencing streaming.
    • Muvi’s role in integrating and harnessing these advancements.
  5. Content Delivery Strategies:
    • Diversification in content types and formats.
    • Muvi’s solutions for optimizing content delivery.
  6. Monetization Models:
    • Examining varied revenue streams in streaming.
    • Muvi’s tools for effective monetization and subscription management.
  7. User Experience and Engagement:
    • Enhancing user satisfaction and engagement.
    • Muvi’s features for creating a seamless streaming experience.
  8. Future Trends and Innovations:
    • Predictions for the future of streaming.
    • Muvi’s roadmap and commitment to staying ahead of industry trends.

Event Language: English
1 hour