Muvi Blogs

Beyond The Buzz- Latest Insights From Muvi

Nielsen survey shows dropping numbers for TV in wake of VoD revolution

nielsen_logo

Television viewership in the United States has seen a major 12% drop, as compared to the January of 2014, the eight consecutive double digit drop, as reported by Nielsen.  Lobby group The Internet Association, which counts Google, Netflix, Amazon and Yahoo among its members, revenue from online video on demand streaming service has increased by 175 per cent between 2010 and 2013, from $1.86 billion to $5.12 billion, the group has confirmed. While the signs for the VoD industry are all gratuitous, it also means the TV players need to up their game.

Read the entire story here.

Don't forget to share this post!


Related Posts

White Papers

Latest Tweets

Join Us On Facebook

Subscribe to our Newsletter