OTT Marketing: A Deep Dive into OTT Advertising 08 November 2021
If you are thinking of launching your OTT platform this would be the opportune moment as OTT advertising spend increased by 47% in 2021. Between 2020 and 2021, the viewership of OTT TV content increased by a whopping 115%. … Continue reading
Top 5 Benefits of Migrating to a Cloud Hosting Platform 29 October 2021
Cloud hosting uses software accessible over the internet and all the data and files related to video/audio streaming are stored there. Broadcasters can easily access those stored files or data through the internet. But that’s not it, there are … Continue reading
Build Mobile and TV Apps using Muvi Flex 29 October 2021
With Muvi Flex’s Mobile and TV Apps Feature, it’s now possible to launch mobile and TV apps for your website. Also, If you have already built native mobile and TV apps, you can power the app using Muvi Flex. … Continue reading
What is a Video Content Management System or Video CMS? 24 September 2021
If you are into the video production business, having to deal with a multitude of video content every day, storing, organizing, sharing, and monetizing your videos becomes a daily ordeal if not met by a robust video CMS. Needless … Continue reading
Exploring Business Video Hosting: A Complete Guide 04 August 2021
According to MarketsandMarkets, the global enterprise video market size is projected to grow at a CAGR of 9.3% from USD 16.4 billion to USD 25.6 billion by 2025. Today, video is considered as one of the most compelling forms … Continue reading
Decoding the VVC Codec 28 July 2021
It’s time for another interesting Whiteboard Wednesday session to make your streaming journey easier. In today’s blog we will be elaborating on the newly developed and highly capable VVC codec, particularly, what it is used for, its benefits and … Continue reading
What is a Digital Asset Management System and Why Enterprises Need Them 15 June 2021
In today’s age, the need for enterprises to store, manage and deliver with rich media across various devices and platforms has become a necessity. Needless to say, managing an ever-growing volume of media assets for all channels is a daunting … Continue reading
Muvi Flex Release: Managing Encoding Profiles of End-Users 28 May 2021
Driving enhanced workflow optimization and better control over your content, Muvi Server releases an exciting feature update- to manage encoding profiles of end-users. This feature would allow better customization of your video streaming platform by allowing you to personalize … Continue reading
How to Promote Niche Content: Detailed Guide 24 May 2021
If you have spent a lot of time and effort to create niche content and now it’s time to officially launch your show, fear not! We know that a lot of planning, brainstorming and nerve-wracking decisions have to be … Continue reading
How to Get Started with Video Marketing 19 May 2021
If you are not creating video, you are likely to fall behind. If you are a newbie in the streaming industry, consider video as your Holy Grail of your content marketing strategy. According to research, 72% of customers would rather … Continue reading
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