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Wiki

Explanation of terms and acronyms related to the media and broadcasting world. Updated every week!

WebRTC

WebRTC stands for Web Real-Time Communications. It is a very powerful, exciting, leading-edge technology and standard.

Being a free, open-source project, it offers mobile applications and web browsers with real-time communication through simple APIs (Application Programming Interfaces). It allows video and audio communication to work inside web pages by eliminating the need to download native apps or install plugins and allowing direct peer-to-peer communication.

Supported by Opera, Mozilla, Google, Microsoft, and Apple, WebRTC is being standardized through the Internet Engineering Task Force (IETF) and the World Wide Web Consortium (W3C).

This seamless, plugin-free approach is a game-changer for live streaming services, enabling them to deliver high-quality video and audio communication directly within browsers. With WebRTC, live streaming services can provide viewers with instant, buffer-free streams, which is essential for live broadcasts, live video streaming, events, and interactive sessions. Additionally, WebRTC’s low-latency and peer-to-peer capabilities make it an ideal choice for services that prioritize real-time interaction, such as video conferencing, online gaming, and live sports streaming. This technology empowers live streaming services to meet modern demands for accessibility, reliability, and immediacy, offering a rich, user-friendly experience without additional software.

Related Terms : No related terms!
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Upcoming Webinar

The Future of Sports: From TV Screens to Streams
The Future of Sports: From TV Screens to Streams

From 2024’s Jake Paul vs Mike Tyson (Boxing on Netflix) attracting over 64M concurrent live viewers to 2025’s ICC Champions Trophy Final (Cricket on Disney+Hotstar) attracting over 61M concurrent live viewers, global live viewership habits are evolving fast in the sports industry & is experiencing a seismic shift—from traditional TV broadcasting to live, on-demand, multi-screen, digital streaming. 

Join Muvi for an insightful webinar that explores how sports broadcasting is being redefined in 2025 and beyond.

From fan-first content strategies, current trends, key challenges to monetization models and tech infrastructure, we’ll break down how you can thrive in this streaming-first era. Whether you’re planning to launch a direct-to-consumer sports platform or upgrade your current broadcast tech stack, this session is your roadmap to the future.

Things the Webinar Will Cover:

  • The evolution of sports broadcasting from cable to digital streaming
  • Market trends fueling the rise of sports streaming
  • FAST, SVOD, AVOD, and hybrid monetization models 
  • How to enhance fan engagement with interactive and mobile-first experiences
  • Tech stack needed for seamless and secure global delivery
  • Real-world examples of sports brands shifting to digital-first distribution
  • How Muvi enables a future-ready sports streaming infrastructure

Upcoming Webinar

September 03

9:00 AM PST

30 Minutes
Headphone

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