Generation Z, millennials in the US increasingly use Subscription Video-On-Demand 20 July 2017
As per the 2017 Nielsen Total Audience Report, millennials who were at the beginning stages of their careers were found to have the lowest household incomes and were more likely to live in urban areas on rent hence were more … Continue reading
Subscription video-on-demand on the rise in MENA 19 July 2017
According to Digital TV Research, revenues from Subscription video-on-demand (SVOD) services in Middle East and North Africa (MENA) is estimated to reach US$ 1.23 billion by 2022 which is up from almost US$1 billion in 2016. It also estimates that … Continue reading
Hit series Game of Thrones season seven premiere breaks all HBO records 19 July 2017
The season 7 premiere of the hugely popular TV series Game of Thrones broke HBO records by garnering 16.1 million viewers across HBO, video-on-demand and streaming. 10.1 million viewers watched the opening episode of GOT surpassing HBO’s previous high of … Continue reading
Netflix breaks records as it hits the 100MN member milestone 19 July 2017
The Subscription video-on-demand (SVOD) giant, Netflix now has a global subscriber base of 103.95 million, with non-US subscribers in majority. According to the Q2 stats released by Netflix, global net additions totalled a record 5.2 million compared to the forecasted … Continue reading
Axtel introduces streaming service 18 July 2017
Mexican telco Axtel is launching its OTT platform Axtel Play that provides access to subscription services HBO GO, FOX Premium and Crackle. Internet users need not subscribe to Axtel pay TV or other service to avail of the platform. HBO … Continue reading
IPTV on the rise in Latin America 18 July 2017
FTTH connections in LATAM account for one in 10 internet homes thereby improving accessibility to (over-the-top) OTT video platforms and IPTV. Fixed broadband connections reached 68.11 million by end of Q1 2017 according to research by Dataxis which is a … Continue reading
Online Video growth on the rise – Barclays 18 July 2017
According to Wall Street research firm Barclays, online video is set to grow partly due to a growing number of OTT viewers being above the age of 50. A report by U.S Energy Information Administration pointed to the fact that … Continue reading
Lookhu introduces OTT service 18 July 2017
Premium service that consists of niche, short and long-form original content from celebrities and the biggest social influencers is being launched by Lookhu. Lookhu packages are being offered from $2.99 to $9.99 a month and lets users subscribe or unsubscribe … Continue reading
49 hours of TV watched every month in Homes that have OTT services – ComScore 17 July 2017
According to data presented by ComScore, 51 million households consume TV programming via streaming video services that represents a 16% rise in 6 months. Viewing habits data was also revealed by ComScore. Some of its findings were: – On an … Continue reading
Netflix expected to grow with strong numbers projected in Q2 17 July 2017
According to UBS Securities media analyst Doug Mitchelson and Morgan Stanley media maven Ben Swinburne, Netflix’s domestic subscriber growth is expected to grow by 600,000 more additions in Q2. Netflix is expected to add 600,000 domestic and 2.6 million subscribers … Continue reading
