Written by: Roshan Dwivedi
The sudden demise of BitTorrent players – website Kickass Torrents (KAT) and search engine Torrentz has left Torrent lovers across the globe in gloom, including India. However, it is a good news certainly for OTT and video on demand platform providers, as this will lessen piracy and bring users under the legal video-streaming umbrella.
The outlook on Indian OTT industry looks promising. According to a recent report from Market Research, the OTT market in the country is expected to cross 100 million unique monthly users by 2020. “Active policing against piracy by content owners and a paradigm shift in content consumption from desktop to mobile will contribute to the eventual death of piracy. Users don’t have to go through the hassle of downloading content illegally from torrent websites and make their systems vulnerable to cyber security threats,” said Uday Reddy, CEO and Founder, YuppTV.
In order to have a deeper look into India’s OTT Market and various stats, check out this recent Blog on the Future of OTT Video Streaming Market in Asia by Muvi.