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Bangladesh’s PRAN Group partners with Muvi to build streaming service

Soumya Sekhar Published on : 14 November 2017

Bangladesh’s F&B major, PRAN diversify into the online video streaming space with JagoTV

  • PRAN-RFL Group enters the online entertainment space.
  • The company launches new video streaming service called JagoLive.
  • The service is built on PaaS solution provider, Muvi LLC.

New York, USA – November 14, 2017.  Muvi LLC, the pioneers of OTT platform technology, on Wednesday announced the onboarding of PRAN-RFL Group, a major corporate house from Bangladesh, leading the way in F&B industry to its clientele.

Owing to lucrative prospects in the growing Asian OTT industry, PRAN Group decides to foray into the online video streaming business. The company is set to launch its streaming service by the brand name, JagoLive later this year.

JagoLive is an initiative by the “Digital Media” vertical of PRAN-RFL Group. A deal has been struck to partner with Muvi LLC, a leading OTT Platform provider in the world. The streaming service is being built on Muvi’s PaaS based solution, and platform specialists have already begun the onboarding process.

Md. Azim Hossain, Head – Digital Media, PRAN-RFL GroupUS-based Muvi, the world’s fastest deployable OTT platform offers end-to-end technology solutions that eliminate the necessity to invest in overheads such as IT teams, IT infrastructure, and cloud service providers. Muvi is a one-stop solution for every aspect of the streaming business, and thus ensures smooth operations and delivery of online content for JagoLive.

Partnering with Muvi, JagoLive aims to offer a sophisticated library of content in a visually appealing interface for its viewers. Md. Azim Hossain, Head – Digital Media, PRAN-RFL Group, expressed his vision for JagoLive as,“We want to be the best entertainment platform which will satisfy the needs of our audience and have a positive social impact.

With the launch of JagoLive, the online entertainment space in Bangladesh is set to experience the richness of fresh, audience-centric, original content.

Hossain added, “JagoLive is an on-demand video streaming platform for Bangla content lovers, settled all over the world. It will showcase exclusive original shows. As an audience of a streaming platform, they will enjoy exclusive movies, all kinds of drama, music videos, and web series.

Meanwhile, platform specialists at Muvi have begun technical collaboration with JagoLive, for effective enablement of the streaming service. “We are excited to have JagoLive on board. A move so diverse, by a conglomerate so distinct and distant from the online entertainment industry only goes on to indicate the opportunities that one can capitalize on in the OTT industry, especially in the Asian market which is dense with early adopters,” said Ankit Pandey, Head – Business Development for Muvi.

Md. Atiqur Rahman, Operations In-Charge at, who is closely working with the Muvi team to deploy the service, stated, “Initially we will try our best to cater the need of Bengalis through making of exclusive Bangla content. Wherever they live, they will love to be with In near future, we will start to make original content for all the audiences all over the world.”

About Muvi LLC

Muvi LLC is a technology company headquartered in Halfmoon, NY, USA. It offers an OTT platform as a PaaS solution that helps video, audio, and physical content owners, broadcasters, TV networks, and other content aggregators to launch their own branded, multi-screen, multi-format OTT streaming service that can offer both Live & On-Demand content and be delivered across Web, Mobile, and TV instantly.

The Muvi platform is a white-labeled solution and provides end-to-end technological capabilities, IT Infrastructure, and support to operationalize an OTT service in any part of the world

For more information on Muvi LLC, visit

Media Contact:

Soumya Sekhar
Manager – Marketing Communications
Muvi LLC

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Written by: Soumya Sekhar

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