No industry has reached such a level of justification with their name other than OTT, which means Over-the-top. The reason behind this is quite prominent – users can stream their favorite contents devoid of any barrier such as time, location, or purchasing value. And if the OTT service is launched using Muvi’s platform, content owners can overrule the device barrier as well because it supports multi-device channel. Check out Muvi’s complete range of streaming solutions, now!
OTT - Latest updates on OTT
OTT Video viewed by almost half of France’s internet users 18 May 2017
Streaming video use becomes common with more paid subscribers. According to eMarketer’s latest forecast of digital video usage in France, this year, almost half of France’s internet users (49.7%) and 38.7% of the overall population will access streaming video services … Continue reading
VOD included in Pluto TV’s OTT Mix 18 May 2017
Pluto TV is adding on to its linear-style OTT offering a free ad-based VOD service which will include movies and TV shows from partners like Lionsgate, MGM and Warner Bros. This will bring it to closer competition with on-demand services … Continue reading
New platform called Mini Theater launched by YuppTV 16 May 2017
YuppTV which is an OTT content provider in South Asia has launched a new movie platform called Mini Theater. This platform will feature newly released movies. According to YuppTV founder and CEO Uday Reddy, newly released Indian movies is very … Continue reading
comScore plans to measure OTT viewing 15 May 2017
comScore has launched comScore OTT Intelligence which is a combined service to measure U.S household viewing of over-the top (OTT) content on TV screens. The Company’s proprietary : Total Home Panel – a research panel that measures consumer behavior across … Continue reading
Distribution for Youtube TV, Hulu, other OTT Services to be done by CBS and Affiliates 11 May 2017
CBS is expanding distribution of its network programming content on OTT services like YouTube, Hulu and CBS All Access. Access to new and emerging digital distribution platforms enables viewers to access their favorite local programs as well as hit CBS … Continue reading
Times Warner moves towards Video On- Demand , Jeff Bewkes- CEO 10 May 2017
Growth in internet and broadband penetration and the ease of availability of various OTT and VOD services, have given a typical viewer more option today than ever before. According to Bewkes, the classic film streaming service FilmStruck that launched last … Continue reading
$20 million raised by Tubi TV as fresh funds 10 May 2017
Tubi TV, a multi-platform AVOD service has announced that they have raised $20 million as funds from Jump Capital along with the help of their existing investor partners Foundation Capital, who were responsible for Tubi TV’s Series A round. This … Continue reading
Time Inc in collaboration with People, Entertainment Weekly and Xumo makes major OTT announcements 09 May 2017
Time Inc announced some major investments in video and OTT during their NewFront presentation held in NYC on May 5, 2017. This was part of it’s pitching efforts to advertisers. One of the highlights at the event was “People/Entertainment Weekly … Continue reading
About 1/3rd of free OTT trials lead to a paid subscription 09 May 2017
About 37% of OTT free trials result in conversion to a paid subscription , according to new connected entertainment research by Parks Associates. According to the research firm, more than 1/4th of households in U.S with broadband connectivity that signed … Continue reading
Internet transforming traditional TV viewing habits in MENA 08 May 2017
The increased usage of smartphone and internet has transformed TV viewing patterns in the Middle East and North Africa (MENA), according to Frost & Sullivan. According to research conducted by the business consulting firm, the large, young population present in … Continue reading
