Bitrate describes the rate at which bits are transferred from one point to another. In simple language, it measures how much data is transmitted from one point to another in a given amount of time. Commonly, bitrate is measured in megabits per second (Mbps), kilobits per second (Kbps) or bits per second (bps).
Bitrate can describe the quality of an audio or video file. For instance, a video file that is compressed at 4000 Kbps will look much better compared to the same file that is compressed at 2000 Kbps. The quality of a video or audio file is measured by the bitrate just like the quality of an image is measured in resolution.
Related Terms :From 2024’s Jake Paul vs Mike Tyson (Boxing on Netflix) attracting over 64M concurrent live viewers to 2025’s ICC Champions Trophy Final (Cricket on Disney+Hotstar) attracting over 61M concurrent live viewers, global live viewership habits are evolving fast in the sports industry & is experiencing a seismic shift—from traditional TV broadcasting to live, on-demand, multi-screen, digital streaming.
Join Muvi for an insightful webinar that explores how sports broadcasting is being redefined in 2025 and beyond.
From fan-first content strategies, current trends, key challenges to monetization models and tech infrastructure, we’ll break down how you can thrive in this streaming-first era. Whether you’re planning to launch a direct-to-consumer sports platform or upgrade your current broadcast tech stack, this session is your roadmap to the future.
9:00 AM PST
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Please drop your query on the contact us form, and our OTT consultant will reach out to you shortly with answers.