Spanish audience move towards pay-video 22 May 2017
According to a report from “The Cocktail Analysis and Telefónica”, more than half of Spanish internet users subscribe to pay-TV or (over-the-top) OTT platforms. Increasingly Spaniards are finding OTT and pay-TV more attractive than linear, free-to-air (FTA) TV. Only 53% … Continue reading
6M subscribers bundling video with wireless 22 May 2017
6 million AT&T customers have bundled wireless and video services, according to AT&T CFO John Stephens. He said at the MoffettNathanson Media and Communications Summit that AT&T has had success promotionally, bundling linear DirecTV and virtual DirecTV Now services, along … Continue reading
Roku reveals key trends for Streaming Day 22 May 2017
A survey by Roku was released to celebrate Streaming Day on 20 May that was based on finding who and what influences people most when it comes to deciding what to watch. Some of its findings were: 56% of respondents … Continue reading
OTT Video viewed by almost half of France’s internet users 18 May 2017
Streaming video use becomes common with more paid subscribers. According to eMarketer’s latest forecast of digital video usage in France, this year, almost half of France’s internet users (49.7%) and 38.7% of the overall population will access streaming video services … Continue reading
Is the world and our wallets ready to welcome hi-fidelity streaming? 18 May 2017
Tidal was one of the first streaming services to support high-fidelity audio streaming. It promoted hi-fi audio streaming by assuring its listeners of better audio quality. However the problem is that, despite Jay Z’s best efforts, Tidal still continues to … Continue reading
Facebook user to be worth more than a TV viewer soon 08 May 2017
According to an analysis conducted by Ampere, the average Facebook user will very soon be worth more than an average TV viewer. A study conducted by the research firm suggests that the average revenue per-user generated by Facebook advertising has … Continue reading
Video Analytics market to rise in 2017. 19 April 2017
According to a new market research report “Video Analytics Market published by MarketsandMarkets(TM), the video analytics market is expected to grow from USD 2.61 Billion in 2017 to USD 11.17 Billion by 2022, at a Compound Annual Growth Rate (CAGR) … Continue reading
One in Eight US homes now have broadband but no Cable 03 April 2017
According to a recent study on cord-cutting by SNL Kagan, 13% of US homes, or one in eight, are equipped with broadband connections but do not subscribe to a traditional multi-channel video bundle. The total number of such homes has reached 15.4 million … Continue reading
Global online Ad spend to reach $205Bn in 2017 31 March 2017
According to a recent Zenith Media report, the global internet advertising expenditure will grow by 13% to reach $205 billion in 2017. The research stated that internet advertising will attract 36.9% of all advertising expenditure, up from 34% in 2016. This … Continue reading
Australia’s love for Subscription Video Services to Rise dramatically 29 March 2017
According to a recent Ovum OTT Video Forecast, Australia’s obsession with streaming video is set to explode. The report states that the number of Aussies switching to subscription video streaming platforms will more than double in next five years. Aussies using OTT … Continue reading
