Online Video Advertising in India Grew by 200% in 2016 04 January 2017
According to a recent research by Adomantra Digital, India’s online video advertising market has grown by some 200% amid 2016. The increasing affordability and accessibility of broadband connectivity through 3G and 4G mobile networks has spurred this growth in internet usage, thus … Continue reading
NFL games to Live Streaming on China’s Sina Weibo Network 04 January 2017
Sina Weibo, which is also called as China’s Twitter is going to host the next NFL games live broadcast including the Super Bowl. First time a sports league will live stream games on the service and Sina is also going … Continue reading
Hulu signs Disney Movie Deal for SVOD 02 January 2017
Hulu has signed a new multi year deal to be the exclusive streaming destination of dozens of movies from the Walt Disney library. Under this deal, a chunk of old Disney films will now be found only on Hulu, including … Continue reading
Spain’s Advertising Market to Grow by 5% in 2017: Research 02 January 2017
According to Zenith Media’s last panel of 2016 of 2016, 2016 will end with a general 4.3% growth, while 2017 will see a 5% growth in total advertising investments in Spain. According to the agency, growth across the ad market will be driven by … Continue reading
50% of US Broadband Households have Multiple OTT Subscriptions 30 December 2016
According to a new Parks Associates research, some 31% of U.S. broadband households subscribe to multiple OTT services, which is nearly one half of the 63% of U.S. broadband households subscribing to at least one OTT service. The most popular service … Continue reading
