Industry Updates

VR headset revenues to hit $660 million mark 06 January 2017

According to a recent Consumer Technology Association, the US Virtual Reality headset sales are set to reach 2.5 million units in 2017, 79% up from 2016. According to CTA’s latest ‘US Consumer Technology Sales and Forecasts’ report, virtual and augmented reality … Continue reading

Online to Replace TV as Top Advertising Medium by 2020 05 January 2017

According to a new IHS Markit study, online advertising will completely replace TV advertising as the number one global advertising medium by 2020. The study stated, while the TV market still benefits from big brand budgets, online is set to take … Continue reading

Dish’s AirTV launches OTT & OTA service 05 January 2017

Dish subsidiary AirTV is said to launch its AirTV Player, a video streaming media box designed to combine OTT video with over-the-air television in a single unified interface. The new media streaming device is 4K enabled, WiFi-enabled Android box with … Continue reading

Online Video Advertising in India Grew by 200% in 2016 04 January 2017

According to a recent research by Adomantra Digital, India’s online video advertising market has grown by some 200% amid 2016. The increasing affordability and accessibility of broadband connectivity through 3G and 4G mobile networks has spurred this growth in internet usage, thus … Continue reading

NFL games to Live Streaming on China’s Sina Weibo Network 04 January 2017

Sina Weibo, which is also called as China’s Twitter is going to host the next NFL games live broadcast including the Super Bowl. First time a sports league will live stream games on the service and Sina is also going … Continue reading